Membership Model Leverage Westwing Brasil’s exclusive member-only model to tailor outreach around invitation-based onboarding, offering partner brands and limited-time campaigns to drive incremental sales through affiliate or co-branded campaigns.

Discounted Luxury Position premium decor and designer products at up to 70% off retail, targeting mid to high-income shoppers seeking value, and propose curated bundles or limited-edition collaborations to increase average order value.

Design Content Use the online magazine as a content-led channel to nurture leads with home styling inspiration, tying product recommendations to sponsored content, tutorials, and shoppable editorial features.

Tech-Driven Personalization Tap into existing tech stack signals (CRM, marketing automation, analytics) to deliver personalized campaigns for members, optimize pricing and underwrite retargeting across Meta, Pardot, Braze, and WhatsApp channels.

Partnership Scale Anchor collaborations with established and rising designers as exclusive brands to expand catalog breadth, improve conversion via exclusivity, and open opportunities with adjacent furniture and home goods manufacturers in Brazil.