Global Distribution Network Wheel Pros utilizes an extensive global distribution network across North America, Australia, and Europe, serving over 13,500 retailers. This network offers a prime opportunity for expanding market reach and increasing sales through strategic partnerships and collaborations.
Recent Acquisitions With recent acquisitions like Borbet GmbH and TeraFlex, Wheel Pros has demonstrated significant growth and expansion in the automotive aftermarket industry. Leveraging these acquisitions, sales professionals can explore cross-selling opportunities, bundle offerings, and introduce new products to a wider customer base.
Strategic Partnerships Wheel Pros has forged partnerships with industry leaders like Audi, ThorSport Racing, and Hoonigan, showcasing the company's position as a key player in the automotive enthusiast market. Leveraging these partnerships can open doors to new sales channels, co-marketing opportunities, and increased brand visibility.
Diverse Portfolio of Lifestyle Brands With a diverse portfolio of lifestyle brands including Fuel-Off-Road, American Racing, and Rotiform, Wheel Pros offers a wide selection of vehicle enhancements to cater to different customer preferences. Sales professionals can leverage this diverse product range to target specific market segments and personalize sales strategies.
Market Expansion and Brand Recognition Wheel Pros' market expansion initiatives, such as the recent partnership with Driven Lighting Group, highlight the company's commitment to innovation and growth. This presents an opportunity for sales professionals to capitalize on the increased brand recognition, innovative product offerings, and expanding market presence to drive sales and customer engagement.