Growing Market Presence Wholesale Supplies Plus has experienced recent acquisitions, including Just Scentss and investment backing from Two Sigma Impact and Avance Investment Management, positioning it for expanded market reach and increased sales opportunities in the DIY personal care and cosmetics industry.
Diverse Customer Base Open to the public and offering bulk discounts for small and emerging entrepreneurs, the company presents a lucrative target for businesses seeking high-quality cosmetic ingredients and supplies, especially those entering handmade or natural product markets.
Strong Online Resources With an established online presence and multiple digital marketing pixels (TikTok, Facebook, Google Tag Manager), Wholesale Supplies Plus is well-positioned to leverage targeted digital campaigns to drive customer engagement and sales.
Industry Focus Specializing in cosmetic ingredients and DIY product components, the company appeals to entrepreneurs and small businesses in the personal care segment, creating opportunities to cross-sell complementary products such as packaging, tools, and educational resources.
Financial Opportunity With a revenue range of 25 to 50 million dollars and a steady growth trajectory, Wholesale Supplies Plus offers an attractive prospect for sales efforts centered on expanding partnerships, wholesale accounts, and value-added services to capitalize on its expanding footprint.