Comprehensive In-House Capabilities Wicked Good Print Production offers a full range of in-house production services including art buying, prepress, print procurement, and budget management, providing potential clients with a one-stop shop for all their print and visual campaign needs without the overhead costs of maintaining an extensive in-house team.
Tech-Driven Operations Utilizing a modern tech stack with tools like Snowplow, Google Analytics, and Video.js positions Wicked Good as a company with a strong digital infrastructure, presenting opportunities to integrate advanced analytics and digital media services in client projects.
Niche Market Focus Serving a specialized segment within the advertising services industry, Wicked Good appeals to clients seeking flexible, cost-effective print and visual content production, especially small to mid-sized brands looking to expand their marketing capabilities efficiently.
Growth and Expansion Potential With revenue proximity up to $10 million and a small team, there is significant room for scaling operations through additional service offerings or targeted outreach to larger advertising firms and brands seeking high-quality print and creative production support.
Market Positioning Opportunities Positioned among larger competitors like MOO and FedEx Office, Wicked Good can leverage its personalized, in-house approach to attract clients looking for tailored services and innovative visual content, creating a competitive edge in a crowded market.