Expansion of product lines Wilwood Engineering has recently expanded its product offerings with new lines of brake kits and calipers tailored for specific vehicle models like Porsche 911s, Chevy Impalas, Toyota Tundras, and GM C1500s. This presents an opportunity for strategic partnerships with auto manufacturers and retailers to promote and distribute these specialized brake components.
Promotion of innovative brake solutions Wilwood Engineering has been proactive in launching innovative braking solutions such as single pedal assemblies, Flexline Hose Kits, and Aero6-DM direct-mount braking kits. These advancements demonstrate Wilwood's commitment to evolving its product portfolio and offer a competitive edge in the market, potentially attracting customers seeking cutting-edge performance upgrades.
Investment in market specialization Wilwood Engineering's promotion of individuals like Kaleb Hagy as the UTV market specialist indicates a focused approach towards catering to specific segments within the automotive industry. Leveraging such expertise can be advantageous for targeting niche markets, establishing brand authority, and customizing marketing strategies to resonate with diverse customer preferences.
Diversified revenue streams With a revenue range of $10M - $50M and a diverse product range encompassing various brake systems, Wilwood Engineering possesses the potential to tap into multiple revenue streams. Sales professionals can explore cross-selling opportunities, bundle deals, and aftermarket service contracts to maximize revenue generation and nurture long-term customer relationships.
Strategic alignment with industry peers Identifying synergies with similar companies like AP Racing in terms of revenue scale and product positioning can open avenues for collaborative partnerships, joint marketing initiatives, or even acquisition discussions. Building strategic alliances within the high-performance brake manufacturing sector can enhance market visibility and lead to new business opportunities.
Wilwood Engineering uses 8 technology products and services including Microsoft Clarity, Google Analytics, Google Font API, and more. Explore Wilwood Engineering's tech stack below.
| Wilwood Engineering Email Formats | Percentage |
| FLast@wilwood.com | 93% |
| FMiddleLast@wilwood.com | 3% |
| First.Last@wilwood.com | 3% |
| FirstL@wilwood.com | 1% |
Motor Vehicle ManufacturingCalifornia, United States201-500 Employees
Wilwood Engineering is a manufacturer of high performance disc brake systems. Wilwood is the leader in racing and high performance disc brake technology; Wilwood was founded by Bill Wood in 1977.
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Funding & FinancialsWilwood Engineering's revenue is in the range of $10M$50M
Funding & FinancialsWilwood Engineering's revenue is in the range of $10M$50M
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