Wisconsin Beef Council Employee Directory

Advertising ServicesWisconsin, United States2-10 Employees

The Wisconsin Beef Council is a farmer-led, not-for-profit organization in the advertising services sector that supports Wisconsin’s beef industry through promotion, research and consumer education efforts. Funded by a $1 per head Beef Checkoff, roughly half of the funds stay in Wisconsin for local beef promotion while the remainder is allocated to the national Cattlemen’s Beef Board. Based in Madison, Wisconsin, the council aims to bolster Wisconsin’s $2.1 billion beef industry by coordinating activities that raise consumer awareness and knowledge about beef. The organization collaborates with partners and participates in initiatives such as school-level and public-facing programs, events, and contests to engage consumers and promote notable beef experiences. In recent activities, the council has partnered on educational and promotional ventures, including classroom partnerships and burger contests, as part of its ongoing effort to support cattle producers and local beef markets.

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