Community partnerships Utilize Wisconsin Public Service's active engagement with local communities and foundations, such as the Rewarding Responders Grant program and WPS Farm Show, to position complementary services or sponsored programs that align with public safety, agriculture, and regional development initiatives.

Smart infrastructure Target opportunities around modernization and reliability improvements leveraging their tech stack (AWS, Azure, SAP, Oracle PeopleSoft, ArcGIS) to offer upgrading, data analytics, asset management, or cloud migration services that enhance grid reliability and customer experience.

Digital workplace Leverage the shift to remote work and the consolidation of headquarters to offer scalable collaboration, security, and IT resilience solutions, including SaaS optimization and hybrid work enablement for a regulated utility with a sizable workforce.

Sustainability drive Position sustainability and efficiency offerings aligned with a regulated electric and natural gas utility focused on reliability and customer care, such as energy efficiency programs, renewables integration, and carbon/emissions data analytics.

Growth through community industries Explore partnerships around agricultural and public safety sectors evidenced by Farm Show sponsorships and support for farmers, offering tailored energy solutions, demand management, and agriculture-grade grid services that support rural operations and cost management.