Insights

Local scale WKOW-TV is a longstanding Madison market broadcaster with 51-200 employees and annual revenue in the 25-50M range, presenting a solid local advertising base and potential for expanded regional campaigns.

Multi-channel reach With five digital channels (27.1 ABC, 27.2 Decades, 27.3 This TV, 27.4 Court TV, 27.5 True Crime), WKOW offers diversified inventory for targeted ad placements across demographics and topical interests.

Tech-forward A history of adopting advanced broadcast tech and data tools (Storm Track Weather, drone footage, AWS, Snowplow, Segment, Heap) enables sophisticated targeting, measurement, and branded content opportunities for sponsors.

Community partnerships Strong local event sponsorships and community initiatives (Art Fair on the Square, Taste of Madison, Nutritious Summer drive) create opportunities for strategic sponsorships, cause-related campaigns, and co-branded content with measurable impact.

Awards credibility Consistent recognition (Emmys, Promax, ABC Alpha Awards) and recent talent hires (AM meteorologist) enhance trusted brand perception, supporting premium ad packages, sponsorships, and advertiser confidence.

Similar companies to WKOW-ABC 27

WKOW-ABC 27 Tech Stack

WKOW-ABC 27 uses 8 technology products and services including Google AdSense, Taboola, Snowplow, and more. Explore WKOW-ABC 27's tech stack below.

WKOW-ABC 27's Email Address Formats

WKOW-ABC 27 uses at least 3 email formats:
WKOW-ABC 27 Email FormatsExamplePercentage
FLast@wkow.comJDoe@wkow.com
91%
Last@wkow.comDoe@wkow.com
8%
FL@wkow.comJD@wkow.com
1%

Frequently Asked Questions

What is WKOW-ABC 27's phone number?

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You can contact WKOW-ABC 27's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is WKOW-ABC 27's official website and social media links?

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WKOW-ABC 27's official website is wkow.com and has social profiles on LinkedIn.

How much revenue does WKOW-ABC 27 generate?

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As of August 2026, WKOW-ABC 27's annual revenue is estimated to be $25M - $50M.

What is WKOW-ABC 27's SIC code and NAICS code?

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WKOW-ABC 27's SIC code is 2711 - Newspapers: Publishing, or Publishing and Printing and NAICS code is 515 - Broadcasting (except Internet).

How many employees does WKOW-ABC 27 have currently?

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As of August 2026, WKOW-ABC 27 has approximately 70 employees across 1 continents, including North America. Key team members include Construction Company Owner: G. I., Newscast Director: M. S. and Director Of Engineering: R. T. Explore WKOW-ABC 27's employee directory with LeadIQ.

What industry does WKOW-ABC 27 belong to?

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WKOW-ABC 27 operates in the Broadcast Media Production and Distribution industry.

What technology does WKOW-ABC 27 use?

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WKOW-ABC 27's tech stack includes Google AdSense, Taboola, Snowplow, Amazon Web Services, Segment, Agentforce, Heap and KnowBe4.

What is WKOW-ABC 27's email format?

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WKOW-ABC 27's email format typically follows the pattern of FLast@wkow.com. Find more WKOW-ABC 27 email formats with LeadIQ.

When was WKOW-ABC 27 founded?

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WKOW-ABC 27 was founded in 1953.
WKOW-ABC 27 logo

WKOW-ABC 27

Broadcast Media Production and DistributionWisconsin, United States51-200 Employees

WKOW-ABC 27 is a broadcast media production and distribution company based in Madison, Wisconsin, operating as an ABC affiliate serving South Central Wisconsin. The station was established on June 30, 1953, and in 2021 became part of Allen Media Broadcasting. It operates multiple digital channels on broadcast channel 27, including 27.1 ABC, 27.2 Decades, 27.3 This TV, 27.4 Court TV, and 27.5 True Crime. WKOW provides news and weather coverage with dedicated teams such as 27 News and the 27 Storm Track Weather team, and has a history of technological advancement including early HDTV broadcasting and drone footage via 27 Sky Track. The station is active in the community as the exclusive television sponsor for Art Fair on the Square and Taste of Madison, and it broadcasts all WIAA high school championships. The company employs between 51 and 200 people and is located at 5727 Tokay Boulevard, Madison, WI 53719.

Section iconCompany Overview

Phone number
Website
wkow.com
SIC Code
2711 - Newspapers: Publishing, or Publishing and Printing
NAICS Code
515 - Broadcasting (except Internet)
Founded
1953
Employees
51-200

Section iconFunding & Financials

  • $25M - $50M

    WKOW-ABC 27's revenue is estimated to be in the range of $25M - $50M

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