Market positioning Target providers serving women’s health and community outreach in Erie with a focus on nonprofit-style engagement, given the organization’s size and revenue band and potential for grant-funded programs and sponsorship opportunities.
Digital marketing Leverage their existing tech stack (WordPress, Joomla, Constant Contact, The Trade Desk, Simpli.fi) to propose integrated marketing and fundraising automation, personalized campaigns, and analytics to boost donor and program participation.
Tech modernization Offer scalable cloud and CMS enhancements, site performance improvements, and tracking solutions using AWS and Hotjar to optimize user experience for supporters and volunteers.
Revenue expansion Explore partnerships or services that diversify revenue beyond traditional funding, such as online fundraising events, e-commerce for merch or services, and grant-writing support for health and women’s services.
Partnership potential Position as a strategic vendor for community health, women's services, and local nonprofits, aligning with competitors in the space and emphasizing cost-effective, high-impact initiatives appropriate for their 11-50 employee size and $10M–$25M revenue range.