WoodenBoat Publications

Book and Periodical PublishingUnited States11-50 Employees

The Company
WoodenBoat Publications, Inc. is independently owned and was founded (with WoodenBoat Magazine) in 1974. Currently, the company publishes magazines (WoodenBoat, Professional BoatBuilder), books, monographs, and plans. Additionally, the company includes The WoodenBoat School, the WoodenBoat Store, the WoodenBoat Show, the International Boatbuilders’ Exhibition & Conference [IBEX], several sites on the Internet, and a variety of other projects and events. The company is dedicated, entirely, to
the marine industry.

Editorial Profile
Our mission is to continue to serve and inspire our core audience while attracting ever younger enthusiasts into this community of engaged readers by making boating and boatbuilding accessible to all. Throughout the evolution of WoodenBoat, we have focused on the raw materials, the techniques and processes, the historical appreciation, the pioneers and practitioners, and the current and future trends of boating and boatbuilding. We bring this information to our readers in each and every issue. To describe the average WoodenBoat reader as “passionate” is a given. He or she is committed to the world of wooden boats and boating, whether as a builder or simply an appreciator of the craft. Nearly 90% of WoodenBoat’s 75,000 readers own one or more boats, while 83% work on their own boats every year. What makes WoodenBoat readers so unparalleled is that they build their own boats: 70% of WoodenBoat readers have built or helped build a boat, and, on average, subscribers have built 4.7 boats. That’s putting passion into practice!

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