Woolly Threads
Apparel & FashionLouisiana, United States11-50 Employees
Woolly Threads is a Baton Rouge, Louisiana-based apparel company that designs and sells a distinctive pullover known as the Woolly, featuring a reverse-loop material and a focus on comfort and casual style. The product is positioned for everyday wear and activities such as football tailgates, weekend getaways, or post-workout comfort, aiming to offer made-in-America construction and vintage-inspired appeal. The company markets its items directly to college students and campus communities, expanding access to its products across numerous campuses and pursuing collegiate licensing to reach additional customers. Founded by Mason Dupré and Natalie John, Woolly Threads began with in-person outreach at LSU sorority meetings and quickly outgrew its initial facilities, establishing a broader presence in Baton Rouge and beyond. The business operates within the retail apparel and fashion sector and emphasizes a physical showroom alongside its online presence. The latest developments include growth in office space and headquarters relocation to Baton Rouge, reflecting ongoing expansion of its operations.
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