Growing Event Portfolio WCRA's recent expansion with the launch of the 2024 Triple Crown of Rodeo series and partnerships with major events like PBR World Finals and Fort Worth Stock Show indicate a strong emphasis on large-scale live events, creating opportunities for event sponsorship, branding, and event technology solutions.

Strategic Industry Partnerships Long-term collaborations with organizations such as Zain Bahrain and the Days of ’47 Cowboy Games demonstrate WCRA's ability to build strategic alliances in the sports and entertainment space, opening avenues for cross-promotional campaigns and sponsorship deals.

Digital Engagement Opportunities WCRA utilizes multiple digital tools including HubSpot Analytics, Google Tag Manager, and Shopify, signaling a focus on digital marketing and e-commerce. This provides potential for marketing automation, data analytics, and online merchandise or ticketing solutions.

Audience Growth Potential With recent high-profile events and a focus on elevating visibility for rodeo athletes and women in rodeo, WCRA offers opportunities to engage a broad and diverse audience through content partnerships, fan engagement platforms, and digital media solutions.

Financial Growth in Expansion Although revenue remains under 10 million dollars, the company’s active event series and partnerships suggest potential for revenue growth through sponsorships, ticket sales, merchandise, and digital monetization strategies, making it an attractive prospect for growth-oriented sales opportunities.