Acquisition Opportunity Market shift: Claro Peru acquired WOW in July 2026, signaling consolidation in the Peruvian fixed broadband and fiber market. This creates an opportunity to re-engage customers who may be migrating services or evaluating post-acquisition bundles, offering premium fiber options, enhanced support, and migrated service continuity.

Fiber Leadership Positioning as 100% fiber-to-the-home with symmetric speeds positions WOW Peru as a premium connectivity provider for professionals, students, and households. Sales plays can target enterprises, co-working spaces, educational institutions, and media/entertainment services seeking reliable, high-capacity connections.

Growth Financing With substantial funding and a multi-million revenue range, there is budgetary capacity to invest in channel partnerships, enterprise sales, and regional marketing. Consider partnerships with IT service providers, system integrators, and digital transformation consultants to expand fiber adoption in urban and peri-urban areas.

Tech Stack Synergy Utilize WOW Peru’s tech practices and platforms (Cloudflare, Zendesk, iCIMS, HTTP/3, OpenSSL) to propose integrated security, performance, and customer success solutions for clients migrating to or optimizing fiber networks, including DDoS protection, service orchestration, and robust support workflows.

Cross-Sell Potential Leverage the acquisition to offer bundled services beyond basic connectivity, such as managed IT, cloud access, cybersecurity, and business continuity solutions to mid-market firms and large enterprises seeking reliable fiber-backed digital operations in Peru.