Audience Licensing Written specializes in licensing top bloggers’ content to brands, offering instant audience reach and authentic engagement. Sales opportunity: position as a turnkey solution to accelerate content marketing ROI by leveraging established trusted voices rather than building audiences from scratch.

Content Automation The platform automates finding, licensing, paying, and publishing licensed content to a brand site. Sales angle: sell efficiency gains and reduced operational friction for marketing teams overwhelmed by fragmented consumption models and rising competition for attention.

Mid-market Focus Company size is 11-50 employees with revenue likely in the 1M–10M range, indicating a lean organization with potential need for scalable marketing technology. Sales strategy: target growth-minded brands and agencies seeking affordable, scalable content solutions without enterprise-grade price tag.

Digital Tech Stack Utilizes AdRoll, AWS, Intercom, HubSpot, and analytics tools, signaling openness to integration and data-driven campaigns. Sales use: propose seamless CRM/marketing automation integration and measurable impact on audience growth and engagement metrics.

Partnership Potential Recent partnerships and broadcasting activity show collaboration willingness (examples with AdventHealth and media evangelism). Sales opportunity: explore co-marketing, content licensing bundles, or agency partnerships to expand reach into healthcare, faith-based, and educational sectors.