WSB-TV Email Format
Broadcast Media Production and DistributionGeorgia, United States201-500 Employees
WSB-TV is a local broadcast television station in Atlanta, Georgia, operating as an ABC affiliate within Cox Media Group. It has historical significance as the South’s first television news operation and dedicates seven hours of news on weekdays. The station maintains an online presence through wsbtv.com and distributes news, weather, and traffic updates across its apps and the WSB Now streaming service. Content is also shared via social media channels including X, Instagram, and Facebook to reach viewers across multiple platforms. Based in Atlanta, the station functions as a mid-sized local television outlet within the broader broadcast media sector. In 2024, longtime executive Ray Carter retired from his role as vice president and general manager, with retirement effective March 31.