Acquisition Opportunities X-Rite recently acquired Color-Ware, Inc., a leader in color management software solutions. This acquisition presents a sales opportunity to cross-sell X-Rite's color solutions to Color-Ware's existing customer base.

Strategic Partnerships The partnership between ViewSonic Corporation and X-Rite showcases a collaborative effort to enhance color monitoring. This partnership could lead to joint sales initiatives targeting professionals in need of reliable color rendering solutions.

New Product Launch X-Rite's Brand Color Assessment Profile program provides brands insight into color reproduction on different packaging materials. Sales teams can leverage this new program to offer tailored color solutions to brands seeking accurate color representation.

Leadership Transition With the appointment of Jeff McKee as President, X-Rite demonstrates a commitment to strong leadership. Sales representatives can leverage McKee's leadership to instill confidence in potential customers and drive sales growth under his guidance.

Market Expansion X-Rite's expertise spans across various industries such as printing, packaging, automotive, and more. Sales professionals can capitalize on this diverse market presence to offer tailored color solutions that cater to the unique needs of each industry, expanding X-Rite's market reach.