Insights

AI-first Expansion Target enterprise CP/G consumer goods brands leveraging XTEL's AI-enabled revenue management suite to upsell more advanced analytics, augmented data management, and AI agentic capabilities in promotions, assortment, and retail execution as the platform scales.

Global Scale Leverage XTEL’s global footprint and 400+ mega brands to position complementary software and services that integrate with their cloud-native platform, with emphasis on cross-border trade spend optimization and multi-market deployment.

Partnership Leverage Explore co-sell and embedded analytics opportunities through Microsoft Copilot integration and Azure cloud capabilities to expand reach in AI-powered revenue management, offering joint value to large CP/G brands.

Growth Readiness capitalize on the rising double-digit growth trajectory of the revenue management market by presenting scalable SaaS modules, add-ons, and modular deployments aligned with customers’ evolving trade spend and promotional effectiveness needs.

Innovation Narrative Position XTEL’s ongoing product innovation and Bain Capital backing as a proof point for stability and long-term roadmap, enabling conversations with procurement and finance leaders about investments in modernizing trade spend and analytics platforms.

Similar companies to XTEL

XTEL Tech Stack

XTEL uses 8 technology products and services including Google Ads, LinkedIn Ads, Amazon Web Services, and more. Explore XTEL's tech stack below.

XTEL's Email Address Formats

XTEL uses at least 5 email formats:
XTEL Email FormatsExamplePercentage
First.Last@stepupconsulting.euJohn.Doe@stepupconsulting.eu
89%
First.M.Last@stepupconsulting.euJohn.M.Doe@stepupconsulting.eu
5%
First_Last@stepupconsulting.euJohn_Doe@stepupconsulting.eu
3%
LastF@stepupconsulting.euDoeJ@stepupconsulting.eu
3%
First.Last@xtech.aiJohn.Doe@xtech.ai
100%

Frequently Asked Questions

What is XTEL's stock symbol?

Minus sign iconPlus sign icon
XTEL is a publicly traded company; the company's stock symbol is AXTEL.BO.

What is XTEL's official website and social media links?

Minus sign iconPlus sign icon
XTEL's official website is xtech.ai and has social profiles on LinkedIn.

How much revenue does XTEL generate?

Minus sign iconPlus sign icon
As of August 2026, XTEL's annual revenue is estimated to be $100M - $250M.

What is XTEL's NAICS code?

Minus sign iconPlus sign icon
XTEL's NAICS code is 5112 - Software Publishers.

How many employees does XTEL have currently?

Minus sign iconPlus sign icon
As of August 2026, XTEL has approximately 337 employees across 4 continents, including Europe, North America and Asia. Key team members include Chief Executive Officer: R. M., Chief Product Officer: T. V. and Chief Delivery Officer: X. B. Explore XTEL's employee directory with LeadIQ.

What industry does XTEL belong to?

Minus sign iconPlus sign icon
XTEL operates in the Software Development industry.

What technology does XTEL use?

Minus sign iconPlus sign icon
XTEL's tech stack includes Google Ads, LinkedIn Ads, Amazon Web Services, Microsoft SQL Server, NetSuite, Mailchimp, Microsoft Active Directory and Google Cloud Platform.

What is XTEL's email format?

Minus sign iconPlus sign icon
XTEL's email format typically follows the pattern of First.Last@stepupconsulting.eu. Find more XTEL email formats with LeadIQ.

When was XTEL founded?

Minus sign iconPlus sign icon
XTEL was founded in 2015.
XTEL logo

XTEL

Software DevelopmentFlanders, Belgium201-500 Employees

Based in Leuven, Belgium, XTEL provides cloud-native revenue management software for the consumer packaged goods sector. The platform integrates data management, trade promotion management, analytics, assortment planning, and retail execution, delivered as a software-as-a-service.

XTEL serves more than 400 global mega brands and manages over €350 billion in annual trade spend, with the United States identified as its largest market. Founded in 2015, the company is expanding its AI capabilities and is developing an AI agentic framework for its Revenue Management platform in collaboration with Microsoft and Copilot.

Section iconCompany Overview

Website
xtech.ai
Stock Symbol
AXTEL.BO
NAICS Code
5112 - Software Publishers
Founded
2015
Employees
201-500

Section iconFunding & Financials

  • $100M - $250M

    XTEL's revenue is estimated to be in the range of $100M - $250M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.