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Recent Expansions Yanmar has launched a series of new tractors and a mini excavator in the North American market, showcasing a focus on expanding its product offerings and tapping into the rural lifestyle market.

Key Personnel Additions Yanmar has made significant leadership changes with the appointment of Naoki Maehara as president and Wouter-Jan van der Wurff as Chief Executive Officer, signaling a potential shift in strategies and the opportunity for new partnerships and collaborations.

Sustainability Focus Yanmar's partnership with musician MIYAVI to create an inspiring new song highlights the company's commitment to sustainability and engaging with the next generation, presenting an avenue for eco-conscious marketing and brand positioning.

Innovative Product Launches The introduction of the Yanmar EF393T tractor, known for its power, efficiency, and reliability, demonstrates Yanmar's continuous innovation in agricultural machinery, offering a compelling sales opportunity to target farmers looking for cutting-edge solutions.

Competitive Positioning Yanmar's global presence and diverse product range position it as a strong competitor in the machinery manufacturing industry, providing sales professionals with opportunities to leverage the company's reputation and technological advancements to capture market share.

Similar companies to Yanmar

Yanmar Tech Stack

Yanmar uses 8 technology products and services including OneTrust, jQuery, Salesforce Marketing Cloud Account Engagement, and more. Explore Yanmar's tech stack below.

  • OneTrust
    Cookie Compliance
  • jQuery
    Javascript Libraries
  • Salesforce Marketing Cloud Account Engagement
    Marketing Automation
  • SWFObject
    Miscellaneous
  • Babel
    Miscellaneous
  • Akamai mPulse
    Real User Monitoring
  • Google Tag Manager
    Tag Management
  • AddThis
    Widgets

Media & News

Yanmar's Email Address Formats

Yanmar uses at least 1 format(s):
Yanmar Email FormatsExamplePercentage
First_Last@yanmar.comJohn_Doe@yanmar.com
67%
FLast@yanmar.comJDoe@yanmar.com
27%
FirstLast@yanmar.comJohnDoe@yanmar.com
5%
First.Last@yanmar.comJohn.Doe@yanmar.com
1%

Frequently Asked Questions

Where is Yanmar's headquarters located?

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Yanmar's main headquarters is located at 1-32 Chayamachi Kita-ku Osaka, Osaka 543-0062 JP. The company has employees across 6 continents, including AsiaNorth AmericaEurope.

What is Yanmar's official website and social media links?

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Yanmar's official website is yanmar.com and has social profiles on LinkedIn.

How much revenue does Yanmar generate?

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As of November 2024, Yanmar's annual revenue reached $5B.

What is Yanmar's NAICS code?

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Yanmar's NAICS code is 423830 - Industrial Machinery and Equipment Merchant Wholesalers.

How many employees does Yanmar have currently?

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As of November 2024, Yanmar has approximately 10K employees across 6 continents, including AsiaNorth AmericaEurope. Key team members include Chief People & Culture Officer: L. B.Chief Strategy Officer (cso): G. P.Director, Member Of The Board, Chief Digital Officer: H. O.. Explore Yanmar's employee directory with LeadIQ.

What industry does Yanmar belong to?

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Yanmar operates in the Machinery Manufacturing industry.

What technology does Yanmar use?

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Yanmar's tech stack includes OneTrustjQuerySalesforce Marketing Cloud Account EngagementSWFObjectBabelAkamai mPulseGoogle Tag ManagerAddThis.

What is Yanmar's email format?

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Yanmar's email format typically follows the pattern of . Find more Yanmar email formats with LeadIQ.

When was Yanmar founded?

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Yanmar was founded in 1912.
Yanmar

Yanmar

Machinery ManufacturingŌsaka, Japan10001+ Employees

Founded in Osaka, Japan in 1912, Yanmar was the first ever to succeed in making a compact diesel engine of a practical size in 1933. A pioneer in diesel engine technology, Yanmar is a global innovator in a wide range of industrial equipment, from small and large engines, agricultural machinery and facilities, construction equipment, energy systems, marine, to machine tools, and components — Yanmar’s global business operations span seven domains.
On land, at sea, and in the city, Yanmar provides advanced solutions to the challenges customers face, towards realizing A Sustainable Future.

Section iconCompany Overview

Headquarters
1-32 Chayamachi Kita-ku Osaka, Osaka 543-0062 JP
Website
yanmar.com
NAICS Code
423830 - Industrial Machinery and Equipment Merchant Wholesalers
Founded
1912
Employees
10001+

Section iconFunding & Financials

  • $1B

    Yanmar's revenue is in the range of $1B

Section iconFunding & Financials

  • $1B

    Yanmar's revenue is in the range of $1B

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