Yobi AI Employee Directory
Software DevelopmentNew York, United States11-50 Employees
Yobi is a software company focused on behavioral AI, developing foundation models of human behavior that reflect real-world actions like shopping purchases and store visits. Its modeling approach prioritizes privacy, safety, and ethics while enabling sophisticated personalization and decision-making for brands and agencies. Since 2019, the company has built a large dataset of consented behavioral data in the US, aiming to extend insights beyond the reach of traditional large-platform ecosystems. The company is headquartered in New York, NY, and operates as a small to mid-sized team. Its clients include leading brands and agencies seeking improved performance across open web and connected-TV environments, with privacy-conscious personalization. In January 2026, Yobi announced an integration with Infillion to combine Infillion's advertising infrastructure with Yobi's modeling capabilities, enabling open-web campaigns to achieve walled-garden-level performance.