Insights

Market Leadership YP is a pioneering player in local marketing solutions with a strong presence across the U.S., serving nearly half a million advertisers and reaching over 60 million consumers monthly through its apps and directory services, providing a broad customer base for targeted advertising products.

Innovative Collaborations Recent partnerships, such as with Selfridges and Amazon, demonstrate YP’s focus on expanding its digital ecosystem and integrating with major brands, creating potential for joint marketing campaigns and co-branded advertising opportunities.

Expansion Initiatives The launch of new services like Yellow Connect and the development of unique products such as Eau de Yellow Pages indicate YP’s efforts to diversify its offerings and increase engagement with small and medium-sized enterprises seeking enhanced visibility.

Digital Transformation YP invests in advanced technology stacks including Google tools, Crazy Egg, and Webpack, signifying a commitment to optimizing digital experiences and data-driven advertising solutions that can be leveraged for upselling premium digital packages.

Financial Strength With revenue estimates ranging from one to ten billion dollars, YP’s substantial financial backing enables investments in new products and expansion strategies, opening opportunities for high-value sales and strategic partnerships.

YP, The Real Yellow Pages® Tech Stack

YP, The Real Yellow Pages® uses 8 technology products and services including Google Publisher Tag, Crazy Egg, Webpack, and more. Explore YP, The Real Yellow Pages®'s tech stack below.

  • Google Publisher Tag
    Advertising
  • Crazy Egg
    Analytics
  • Webpack
    Development
  • jQuery UI
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • Google Tag Manager
    Tag Management
  • OpenResty
    Web Servers
  • Google Plus
    Widgets

YP, The Real Yellow Pages®'s Email Address Formats

YP, The Real Yellow Pages® uses at least 2 format(s):
YP, The Real Yellow Pages® Email FormatsExamplePercentage
FLast@yp.comJDoe@yp.com
83%
First.Last@yp.comJohn.Doe@yp.com
14%
FirstLast@yp.comJohnDoe@yp.com
2%
First_Last@yp.comJohn_Doe@yp.com
1%
FLast@yellowpages.comJDoe@yellowpages.com
89%
First.Last@yellowpages.comJohn.Doe@yellowpages.com
8%
LastF@yellowpages.comDoeJ@yellowpages.com
2%
FirstL@yellowpages.comJohnD@yellowpages.com
1%

Frequently Asked Questions

Where is YP, The Real Yellow Pages®'s headquarters located?

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YP, The Real Yellow Pages®'s main headquarters is located at 2247 Northlake Parkway Tucker, Georgia 30084 United States. The company has employees across 6 continents, including North AmericaAsiaEurope.

What is YP, The Real Yellow Pages®'s phone number?

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You can contact YP, The Real Yellow Pages®'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is YP, The Real Yellow Pages®'s stock symbol?

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YP, The Real Yellow Pages® is a publicly traded company; the company's stock symbol is YPF.

What is YP, The Real Yellow Pages®'s official website and social media links?

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YP, The Real Yellow Pages®'s official website is yellowpages.com and has social profiles on LinkedIn.

What is YP, The Real Yellow Pages®'s SIC code NAICS code?

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YP, The Real Yellow Pages®'s SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does YP, The Real Yellow Pages® have currently?

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As of May 2026, YP, The Real Yellow Pages® has approximately 2.3K employees across 6 continents, including North AmericaAsiaEurope. Key team members include Ceo: S. M.Chief Financial Officer: J. P.Vice President Operations: B. G.. Explore YP, The Real Yellow Pages®'s employee directory with LeadIQ.

What industry does YP, The Real Yellow Pages® belong to?

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YP, The Real Yellow Pages® operates in the Advertising Services industry.

What technology does YP, The Real Yellow Pages® use?

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YP, The Real Yellow Pages®'s tech stack includes Google Publisher TagCrazy EggWebpackjQuery UIjQueryGoogle Tag ManagerOpenRestyGoogle Plus.

What is YP, The Real Yellow Pages®'s email format?

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YP, The Real Yellow Pages®'s email format typically follows the pattern of FLast@yp.com. Find more YP, The Real Yellow Pages® email formats with LeadIQ.

When was YP, The Real Yellow Pages® founded?

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YP, The Real Yellow Pages® was founded in 2012.

YP, The Real Yellow Pages®

Advertising ServicesGeorgia, United States1001-5000 Employees

YP® is a leading local marketing solutions provider in the US dedicated to helping local businesses and communities grow. Formerly AT&T Interactive and AT&T Advertising Solutions, YP launched in May 2012, bringing the two companies together.

YP’s flagship consumer brands include the popular YP® app and yp.com, which are used by nearly 60 million consumers each month in the U.S. and The Real Yellow Pages® directory.

Connecting consumers with businesses when they’re ready to buy is what YP is all about, and we’ve been doing this for over 100 years. YP solutions include online presence, local search, display advertising, direct marketing, and print directory advertising. YP solutions and services are backed by thousands of media consultants and customer service professionals in local markets across the U.S. with relationships spanning nearly half a million advertisers.

YP Can Do That™.

Section iconCompany Overview

Headquarters
2247 Northlake Parkway Tucker, Georgia 30084 United States
Phone number
SIC Code
8742 - Management Consulting Services
Stock Symbol
YPF
NAICS Code
541613 - Marketing Consulting Services
Founded
2012
Employees
1001-5000

Section iconFunding & Financials

  • $1B$10B

    YP, The Real Yellow Pages®'s revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    YP, The Real Yellow Pages®'s revenue is estimated to be in the range of $1B$10B

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