Golf Growth Zelus acquired TourIQ, expanding into golf analytics and creating a clear sales path to pro golf teams, tours, and sponsors. Propose an integrated package that combines TourIQ data with Zelus’ analytics, including performance dashboards, course-level insights, and sponsorship ROI metrics.

Exclusive Network Upsell The exclusive partner network enables high-touch, enterprise sales and cross-department adoption. Target top franchises for multi-year contracts and upsell across performance analytics, scouting, player development, and marketing sponsorship analytics.

Funding & Talent Validation Recent 3.6 million Series A funding and key hires underscore growth potential and capability to scale. Use investor credibility to engage prospective clients and partners and position Zelus as a fast-scaling provider with a roadmap for advanced features and custom integrations.

Marketing Analytics Capabilities Marketing tech stack including DoubleClick Floodlight, Bizible, and Google Tag Manager signals strength in digital attribution, marketing measurement, and data integration. Offer sponsorship ROI, cross-channel attribution, and integrated analytics for teams with significant media commitments.

Growth Potential Current revenue range and headcount, along with acquisitions and leadership hires, indicate rapid growth potential. Plan expansion into additional sports and leagues by leveraging the exclusive network and data platform to win multi-sport enterprise deals.