Premium Brow Market Ziba Beauty is a premier eye and brow services brand with 12 studios in Los Angeles and a Bay Area presence, complemented by its own cosmetics line. This presents opportunities to cross-sell Ziba Cosmetics to established clients and expand the product footprint in existing studios.

Certification Program The launch of The Art of Threading Mastery Certification signals a potential B2B revenue stream through partnerships with beauty schools, salons, and independent technicians seeking credentialed training, certification partnerships, and licensing opportunities.

High-End Positioning Positioned as a luxury, precision-focused brand with celebrity associations, Ziba can target premium retailers, salons, and spa networks for exclusive distribution, collaborations, and limited-edition product drops leveraging its prestige.

Digital & Content Utilize the existing online ecosystem and YouTube presence to scale direct-to-consumer sales, tutorials, and bundling promotions, while driving studio bookings through geo-targeted campaigns and enhanced e-commerce experiences.

Growth through Education Capitalizing on the Art of Threading expertise and multi-studio footprint, there are upsell opportunities in Mehndi, makeup, and bridal services, plus packaged service bundles and loyalty programs that increase average order value and repeat visits.