Niche SMB Focus Target small to mid-size printing services buyers given the company’s size (2-10 employees) and mid-market revenue range. Develop tailored outreach highlighting cost efficiency, fast turnaround, and personalized service that appeals to small teams needing reliable print procurement.

Local Presence Leverage their Colorado base to position solutions that optimize local supply chain, shipping, and same-day or next-day services for regional businesses, including Colorado-based marketing agencies and local retailers seeking quick print turnarounds.

Digital Enablement Offer integrated digital storefront enhancements and marketing automation to align with their tech stack (iCIMS, analytics, and web tools). Propose secure, scalable e-commerce and CRM integrations to boost lead capture and order management for growth.

Competitive Benchmarking Highlight value propositions against similar firms with mid-market scale (e.g., GotPrint, NextDayFlyers) such as pricing transparency, high-quality outputs, and reliable fulfillment. Propose pilot programs or bundled services to win against larger competitors.

Growth Financing Signals With revenue in the one-to-ten million range and growth-oriented peers, present financing-friendly options for equipment upgrades, software licenses, or marketing campaigns to expand capacity and capture more enterprise-level clients.