Global Expansion Zitrón has a widespread international presence, operating in over 80 countries across five continents, indicating a robust global network that presents opportunities for expanding sales and introducing new products in diverse markets.

Innovation Focus The company's substantial investment in R&D and adoption of advanced manufacturing techniques showcase their commitment to cutting-edge ventilation technology, creating potential for partnerships or sales of innovative equipment and solutions.

Sustainability and Projects Recent initiatives like the WOODES Project, analyzing the behavior of wood under extreme conditions, highlight Zitrón’s interest in sustainable and specialized industrial applications, opening avenues for environmentally focused products and services.

Recognition and Credibility Awards such as the XIX Ateneo Jovellanos Award and UNE Standardisation Awards reinforce Zitrón’s reputation for industry leadership and quality, making it a credible partner for high-value B2B collaborations and sales in industrial machinery.

Market Positioning With a revenue between $100M and $250M and a sizable workforce, Zitrón is positioned as a mid-tier industrial machinery leader, presenting sales opportunities in upgrading existing systems, service contracts, and expanding product lines tailored to their regional and international clients.