Seasonal menu opportunities Recent launches of Autumn and Winter menus and new seasonal items (Sticky Pig Fonduta, Chicken Cacciatore, Five Cheese Gnocchi, Gooey Chocolate Chip Cookie Dough) signal ongoing menu evolution. Sales teams can propose seasonal promotions, limited-time bundles, and cross-sell with desserts and drinks aligned to the new offerings.

Digital and tech readiness Active tech stack including Shopify, AWS, New Relic, and analytics tools indicates strong online ordering, marketing automation, and performance tracking. Sales can target partnerships for co-branded campaigns, loyalty integrations, and data-driven targeted promotions to drive dine-in and delivery volumes.

Expansion and scale With over 130 restaurants and continued menu innovation, there is a broad geographic footprint and potential for national or regional partnerships, supplier deals, and franchising or joint marketing ventures to maximize reach and consistency across locations.

Seasonal drink and dessert cross-sell Introduction of new beverages such as Lime and Mint Cooler and Classic Mojito, plus indulgent desserts, creates opportunities for packaged promotions, gift bundles, and beverage-led loyalty offers to boost average order value and drive off-peak traffic.

Brand partnerships and events Past collaborations (Birra Peroni partnership for Father’s Day) show openness to sponsored events and co-branded campaigns. Sales can pursue beverage partnerships, influencer activations, and in-store event sponsorships to increase footfall and media presence.