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Insights

Expanding Utility Market The merger of Westar Energy and Great Plains Energy creates a combined customer base of nearly 1.6 million in Kansas and Missouri, representing a substantial growth opportunity for providers of energy management, smart grid solutions, or energy efficiency services targeting utilities and their large consumer networks.

Renewable Energy Portfolio With nearly one third of the combined utility's retail sales from wind energy and a significant share from nuclear sources, there is an ongoing demand for renewable energy services, infrastructure solutions, and green financing options to support expanding clean energy initiatives.

Commissioned Cost Savings The anticipated operational efficiencies and cost savings of up to 170 million dollars by 2021 indicate opportunities for technology and service providers offering automation, cost management tools, and efficiency-enhancing solutions to further optimize utility operations.

Customer Experience Enhancement The commitment to maintaining high customer service levels and establishing new service centers suggests a market for customer engagement platforms, CRM solutions, and digital customer support tools designed to improve customer satisfaction and retention for utilities and their partners.

Infrastructure Investment The planned investments in transmission assets, renewable generation, and community engagement indicate potential sales in advanced grid management software, energy storage, and infrastructure modernization solutions targeting utilities with large transmission and distribution networks.

Similar companies to - eStar -

- eStar - Tech Stack

- eStar - uses 8 technology products and services including Cloudflare, Microsoft SQL Server, Vue.js, and more. Explore - eStar -'s tech stack below.

Cloudflare
Content Management System
Microsoft SQL Server
Database
Vue.js
Javascript Frameworks
JavaScript
Programming Languages
New Relic
Real User Monitoring
Cloudflare Bot Management
Security
Piwik
System Analytics & Monitoring
YouTube
Video Players

Media & News

- eStar -'s Email Address Formats

- eStar - uses at least 1 format(s):

- eStar - Email Formats	Example	Percentage
First.Last@estaronline.com	John.Doe@estaronline.com	49%
FLast@estaronline.com	JDoe@estaronline.com	1%
First.Last@estaronline.com	John.Doe@estaronline.com	49%
FLast@estaronline.com	JDoe@estaronline.com	1%

Frequently Asked Questions

Where is - eStar -'s headquarters located?

- eStar -'s main headquarters is located at 15 William St Level 19 Melbourne, Victoria 3000 AU. The company has employees across 5 continents, including OceaniaNorth AmericaAsia.

What is - eStar -'s stock symbol?

- eStar - is a publicly traded company; the company's stock symbol is WR.

What is - eStar -'s official website and social media links?

- eStar -'s official website is estaronline.com and has social profiles on LinkedIn.

What is - eStar -'s NAICS code?

- eStar -'s NAICS code is 5112 - Software Publishers.

How many employees does - eStar - have currently?

As of October 2025, - eStar - has approximately 69 employees across 5 continents, including OceaniaNorth AmericaAsia. Key team members include Chief Executive Officer: M. B.Chief Strategy Officer - Ecommerce: M. N.Chief Growth Officer: A. C.. Explore - eStar -'s employee directory with LeadIQ.

What industry does - eStar - belong to?

- eStar - operates in the Software Development industry.

What technology does - eStar - use?

- eStar -'s tech stack includes CloudflareMicrosoft SQL ServerVue.jsJavaScriptNew RelicCloudflare Bot ManagementPiwikYouTube.

What is - eStar -'s email format?

- eStar -'s email format typically follows the pattern of First.Last@estaronline.com. Find more - eStar - email formats with LeadIQ.

How much funding has - eStar - raised to date?

As of October 2025, - eStar - has raised $136K in funding. The last funding round occurred on Feb 01, 2013 for $136K.

When was - eStar - founded?

- eStar - was founded in 1998.

- eStar -

- eStar -

Software DevelopmentVictoria, Australia51-200 Employees

eStar provides eCommerce platforms &amp; solutions that deliver outstanding shopping experiences, helping brands grow sales &amp; connect to more customers.

With technology services and infrastructure that include digital consulting &amp; design, payments and fraud management, secure hosting, operational automation of CRM, dispatch, logistics and system integration, eStar is the platform of choice for many of Australasia’s leading retailers.

Having developed Australasia’s first SaaS ecommerce platform many years of experience give eStar clients a competitive edge.

Whether consumers are using smartphones, desktops, tablets or even visiting stores, eStar powered businesses enjoy a technology platform that enables them to grow sales in store and online by focusing on their core business.

Ready to talk about how we can help your business? Contact us today.

AU:1800 503 891 | NZ: 0800 151 655

Clients we work with include:

David Jones | Country Road | Briscoes | Air NZ| Rebel Sport | Paul Carroll | Plumbing World | Bed Bath &amp; Beyond | Witchery | Running Bare | Mimco | Swanndri | Harrolds and many more...

Company Overview

Headquarters: 15 William St Level 19 Melbourne, Victoria 3000 AU
Website: estaronline.com
Stock Symbol: WR
NAICS Code: 5112 - Software Publishers
Founded: 1998
Employees: 51-200

Media & News

Funding & Financials

$136K
- eStar - has raised a total of $136K of funding over 1 rounds. Their latest funding round was raised on Feb 01, 2013 in the amount of $136K.
$1M$10M
- eStar -'s revenue is estimated to be in the range of $1M$10M

Funding & Financials

$136K
- eStar - has raised a total of $136K of funding over 1 rounds. Their latest funding round was raised on Feb 01, 2013 in the amount of $136K.
$1M$10M
- eStar -'s revenue is estimated to be in the range of $1M$10M

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