Expansion with key signings 1. FC Union Berlin has been actively expanding its team roster with strategic signings like Brenden Aaronson and Bonucci. Leveraging these high-profile acquisitions can open up opportunities for merchandise sales tied to fan excitement and player jerseys.

Sponsorship for revenue boost The recent partnership with Paramount+ for front-of-shirt sponsorship showcases Union Berlin's appeal to digital brands. Sales professionals can leverage this successful deal to approach other digital streaming services for potential sponsorships or advertising collaborations.

Tech-enhanced engagement By utilizing a diverse tech stack including Video.js and DoubleClick for Publishers, Union Berlin demonstrates a commitment to enhancing fan engagement through digital platforms. Sales reps can explore partnerships with tech companies looking to showcase their services in a sports environment.

Coaching staff changes impact The departure of head coach Urs Fischer created a buzz in the industry. This transition presents an opportunity for sales reps to engage with coaching staff for potential team-building workshops, leadership seminars, or motivational sessions.

Financial stability for collaborations With a revenue range of $50M - 100M, 1. FC Union Berlin showcases financial stability in the sports industry. This solid financial standing can be used as a leverage point for negotiating collaborations, partnerships, or sponsorship deals with other companies in the sector.