Diverse Product Portfolio 123inkt.nl offers a wide range of printer and office supplies, including ink cartridges, toner cartridges, photo papers, and stationery items. This diverse product portfolio can appeal to a broad customer base with different office needs.

Award-Winning Webshop 123inkt.nl has been the recipient of the Dutch 'Best Webshop' awards for the past decade, showcasing its excellence in e-commerce operations. Leveraging this recognition can enhance the company's credibility and attract customers looking for reliable online office equipment providers.

Specialized Subsidiaries In addition to its main operations, 123inkt.nl owns specialized webshops like 123accu.nl for batteries and 123led.nl for LED lamps. Leveraging these subsidiaries can open up cross-selling opportunities and cater to customers' specific needs for related office supplies.

Technologically Advanced With a tech stack that includes Google Analytics Enhanced eCommerce, Sentry, and jQuery UI, 123inkt.nl demonstrates a commitment to leveraging technology for its operations. This technological sophistication can be a selling point to tech-savvy customers seeking efficient online shopping experiences.

Competitive Positioning While competing with larger companies like Staples and HP, 123inkt.nl's focus on customer service, product quality, and niche specialization sets it apart in the market. Highlighting these unique selling propositions can help position the company as a competitive alternative for customers seeking personalized office solutions.