Strong Local Presence With over 50 years of heritage in Virginia Beach, 17th Street Surf Shop has established deep community roots and loyal local customer base, presenting opportunities to offer regional-specific promotions and collaborations.

Niche Market Focus Specializing in surfing and skateboarding gear, the company caters to a dedicated lifestyle segment, indicating potential for targeted brand partnerships with lifestyle apparel and accessory brands.

Digital Engagement Utilizing a modern digital tech stack, the shop actively engages customers online, providing avenues for expanding e-commerce offerings, digital marketing campaigns, and loyalty programs.

Competitive Differentiation Despite its smaller scale compared to bigger competitors, 17th Street’s strong reputation and long-standing presence position it favorably for local and regional collaborations, and brand loyalty initiatives.

Growth Opportunities With a revenue range of 10-25 million dollars, there is capacity for strategic investments in store expansion, product line diversification, and enhanced online shopping experience to capture more market share.