Enterprise credibility Proven clinical credibility and leadership in digital behavioral health, with 1M+ users served across 70+ enterprise partnerships, including Fortune 500 employers, health plans, and public health agencies. Target large- and mid-market employers seeking evidence-based tobacco cessation and wellbeing programs.

Integrated solutions Two core offerings (Breathe Bundle for tobacco cessation with coaching and NRT, and Wellbeing Bundle for holistic health coaching via a private mobile app) that can be bundled or integrated with existing partner ecosystems from Spring Health and Castlight Health to expand reach.

Security and compliance SOC 2 Type II certified and HIPAA compliant with secure SSO, API integrations, and encrypted data protection, which addresses enterprise requirements for data privacy and third-party risk management.

Public health alignment Active partnerships with state departments of health and public health agencies, plus public-facing initiatives like Vital: A Companion App for People Living with Cancer, signaling opportunities with government and health-system sponsorship programs.

Growth opportunities Recent and historic partnerships with major pharma and research entities (e.g., GSK collaboration; Fred Hutchinson Cancer Research Center) indicate appetite for collaboration in chronic pain, cancer support, and digital therapeutics—areas to expand within existing employer and health-plan networks.