Partnership Opportunities Leverage existing and planned partnerships with outdoor brands and retailers to accelerate revenue. 57hours already collaborates with Jack Wolfskin, RECCO, Somewear Labs, and First Descents, and it is active in Outdoor Retailer events, which creates ready made avenues for co branded campaigns and affiliate promotions. Targeted plays include sponsored adventures, co branded experiences, and gear partnerships that raise order value and broaden partner reach, with HubSpot used to manage partner pipelines and measure ROI.

Team Building Sales Capitalize on corporate adventure programs as a growth channel. The platform’s ability to connect users with expert guides for varied activities aligns with team building and wellness initiatives in mid-market and enterprise accounts. Develop a library of customizable itineraries, safety and logistics support, and post adventure reporting to appeal to HR and procurement teams, and consider partnerships with corporate travel programs and HR tech platforms to embed adventures in employee experience programs.

Event Driven Growth Utilize live events and marquee races to drive demand. The upcoming Adventure Race and Outdoor Retailer themed activities provide opportunities to secure sponsor deals, exclusive attendee access, and cross promotions with retailers and guide networks. Expand regional reach by launching city specific partnerships with local guides and DMOs, and convert event audiences into ongoing customers through post event offers and remarketing.

Global Guide Network Expand and optimize the global guide network. With US focus and select international destinations, there is room to onboard more guides and destinations through alternative sourcing strategies and partner networks. Focus on onboarding tools for guides, premium profile placements, and booking management services, while exploring partnerships with destination marketing organizations and local operators to scale supply and maintain quality.

Advertising Partnerships Monetize traffic through advertising and affiliate partnerships. The tech stack includes Prebid, Google AdSense, Skimlinks and HubSpot Chat, offering a foundation for sponsored content, exclusive brand sponsorships, and affiliate revenue tied to bookings. Target outdoor brands for category exclusive sponsorships, implement revenue share affiliate programs, and optimise ad placements in the booking funnel to increase monetization without harming user experience.