Growing Virtual Events Platform 6Connex, rebranded as Webinar+ by Brandlive, focuses heavily on virtual, hybrid, and in-person event solutions, making it an ideal partner for organizations seeking comprehensive event management and engagement tools.

Recent Acquisitions & Innovation The company's recent acquisition of Eventory enhances its service offerings and indicates a strategic focus on expanding capabilities in event management technology, presenting opportunities for cross-sell and upsell to existing clients.

Expanding Collaboration Network Partnerships with industry leaders like Hitachi Solutions, PGi, and Interprefy demonstrate a broad network of integrations and collaborations, opening avenues to target organizations already engaged with these partners for joint solutions.

Target Mid-Sized Enterprises With revenue estimates between $25M and $50M and a relatively small team, 6Connex is positioned to target mid-sized companies seeking scalable virtual event platforms, especially those needing hybrid event capabilities.

Industry Focus & Trends The company’s involvement in high-profile events like university commencements and corporate collaborations indicates a strong foothold in educational and corporate sectors, aligning well with market trends favoring virtual and hybrid event solutions for diverse industries.