Acquisition of Competitors 8fig has a history of acquiring competitors like Withkoji and Plannthat, showcasing a proactive growth strategy that could lead to potential upselling opportunities with newly acquired client bases.

Expansion into Social Commerce The launch of a social commerce program by 8fig presents an opportunity to offer additional financing or supply chain planning tools tailored for businesses engaging in social commerce, tapping into a burgeoning market segment.

Strategic Senior Hires Notable senior hires like JZ as SVP of Product and Jiaona Zhang as Chief Product Officer indicate a focus on innovation and product development, signaling a potential need for tailored financial solutions to support new product offerings.

Out of Home Advertising Campaign 8fig's out of home campaign 'All Together on Linktree' signals brand visibility and potential market expansion, creating an opportunity for targeted outreach or partnership offerings to capitalize on increased brand recognition.

Introduction of Store Link System The implementation of the Store link system by 8fig offers a chance to provide tailored financial tools for social media influencers and businesses utilizing the platform, presenting opportunities for offering financing solutions suitable for store management and product merchandising.