Insights

Acquisition Opportunity 8Greens recently sold its assets to Grove Collaborative, indicating a potential sale of related product lines or distribution rights, or potential partnership opportunities for complementary wellness brands in the same channel.

Health and Wellness Demand The core product targets daily greens intake with eight ingredients in convenient formats, suggesting opportunities for cross-sell or bundle offers with vitamins, probiotics, or other functional foods aimed at health-conscious consumers and busy individuals.

Channel Fit Presence in e-commerce and direct-to-consumer ecosystems (tech stack includes advertising, payments, and cloud services) points to scalable digital marketing partnerships and white-label production opportunities for wellness brands seeking efficient online growth.

Growth Constraints Small team size and revenue in the lower mid-market range imply potential for channel partnerships, distributors, or co-packing arrangements to accelerate scale without substantial internal headcount expansion.

Leadership and Story Founder-led wellness narrative around making greens practical and affordable provides a strong brand story for collaboration with retailers or influencers, particularly in categories like healthy snacks, functional drinks, and lifestyle wellness.

8Greens Tech Stack

8Greens uses 8 technology products and services including Microsoft Advertising, Klickly, Google Hosted Libraries, and more. Explore 8Greens's tech stack below.

  • Microsoft Advertising
    Advertising
  • Klickly
    Affiliate Advertising Networks
  • Google Hosted Libraries
    Content Delivery Network
  • Modernizr
    Javascript Libraries
  • PayPal
    Payment Processing
  • Cloudflare Bot Management
    Security
  • Mintt Studio Instafeed
    Social Media Marketing Software
  • DailyKarma
    Widgets

8Greens's Email Address Formats

8Greens uses at least 1 format(s):
8Greens Email FormatsExamplePercentage
First@8greens.comJohn@8greens.com
68%
First.Last@8greens.comJohn.Doe@8greens.com
21%
Last@8greens.comDoe@8greens.com
11%

Frequently Asked Questions

What is 8Greens's official website and social media links?

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8Greens's official website is 8greens.com and has social profiles on LinkedInCrunchbase.

What is 8Greens's NAICS code?

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8Greens's NAICS code is 31-33 - Manufacturing.

How many employees does 8Greens have currently?

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As of July 2026, 8Greens has approximately 3 employees across 2 continents, including North AmericaEurope. Key team members include Executive Vice President/Cmo - Marketing: J. B.Director Of Ecommerce - Dtc: J. K.Mng Mbr: D. R.. Explore 8Greens's employee directory with LeadIQ.

What industry does 8Greens belong to?

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8Greens operates in the Manufacturing industry.

What technology does 8Greens use?

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8Greens's tech stack includes Microsoft AdvertisingKlicklyGoogle Hosted LibrariesModernizrPayPalCloudflare Bot ManagementMintt Studio InstafeedDailyKarma.

What is 8Greens's email format?

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8Greens's email format typically follows the pattern of First@8greens.com. Find more 8Greens email formats with LeadIQ.

How much funding has 8Greens raised to date?

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As of July 2026, 8Greens has raised $10M in funding. The last funding round occurred on Jan 21, 2019 for $10M.

When was 8Greens founded?

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8Greens was founded in 2016.
8Greens logo

8Greens

ManufacturingNew York, United States2-10 Employees

8Greens is a New York City-based manufacturer focused on making it easier for people to meet their daily greens requirements through simple, convenient formats. Its flagship product blends eight greens—spinach, aloe vera, wheatgrass, kale, blue-green algae, spirulina, chlorella, and barley grass—into a zero-sugar effervescent tablet. The company targets busy individuals seeking practical nutrition solutions, aiming to raise greens intake by improving accessibility and enjoyment. Dawn Russell, the founder and wellness expert, leads product development to fit real-life routines and keep nutrition affordable.

It operates in the wellness and consumer packaged goods space, focusing on convenient formats that deliver greens nutrition. Based in New York City, 8Greens is a small company; in March 2025 Grove Collaborative announced it acquired all assets of 8Greens.

Section iconCompany Overview

NAICS Code
31-33 - Manufacturing
Founded
2016
Employees
2-10

Section iconFunding & Financials

  • $10M

    8Greens has raised a total of $10M of funding over 1 rounds. Their latest funding round was raised on Jan 21, 2019 in the amount of $10M.

  • $1M$10M

    8Greens's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $10M

    8Greens has raised a total of $10M of funding over 1 rounds. Their latest funding round was raised on Jan 21, 2019 in the amount of $10M.

  • $1M$10M

    8Greens's revenue is estimated to be in the range of $1M$10M

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