Insights

Strategic Partnerships Amazing Grass collaborates with premium retailers and has a history of partnerships with notable brands and influencers, suggesting sales opportunities through co-branding, exclusive SKUs, or joint marketing with retailers like Whole Foods, Sprouts, Costco, Target, and Amazon as well as influencer-led campaigns.

Expansion Readiness With a multi-generational heritage, plant-based product line growth, and recent launches such as Greens Blend Mood, there is room to upsell bundled wellness kits, seasonal flavors, and new product formats to existing retailers and direct-to-consumer channels.

Tech enabled The tech stack spans ecommerce, CRM, and marketing platforms (Shopify, NetSuite, Klaviyo, Segment, iCIMS, OneTrust, The Trade Desk, Criteo), indicating strong data, personalization, and automation capabilities that can be leveraged for targeted sales campaigns and retailer data integration.

Sustainability Edge Sourcing from farmers with sustainable practices and a sustainability-forward narrative positions Amazing Grass for partnerships with retailers and brands prioritizing ESG, clean label claims, and traceability-focused marketing, opening opportunities for co-marketing and certification collaborations.

Growth Footprint Revenue range and competitive landscape show mid-market scale with similar peers; potential to target new distribution channels, expand private label opportunities, or pursue category leadership in plant-based greens through retailer-owned brands and strategic distributor programs.

Similar companies to Amazing Grass

Amazing Grass Tech Stack

Amazing Grass uses 8 technology products and services including Criteo, The Trade Desk, iCIMS, and more. Explore Amazing Grass's tech stack below.

Amazing Grass's Email Address Formats

Amazing Grass uses at least 3 email formats:
Amazing Grass Email FormatsExamplePercentage
First@amazinggrass.comJohn@amazinggrass.com
56%
FLast@amazinggrass.comJDoe@amazinggrass.com
38%
Last@amazinggrass.comDoe@amazinggrass.com
6%

Frequently Asked Questions

What is Amazing Grass's phone number?

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You can contact Amazing Grass's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Amazing Grass's official website and social media links?

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Amazing Grass's official website is amazinggrass.com and has social profiles on LinkedIn.

How much revenue does Amazing Grass generate?

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As of August 2026, Amazing Grass's annual revenue is estimated to be $10M - $25M.

What is Amazing Grass's SIC code and NAICS code?

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Amazing Grass's SIC code is 2099 - Food Preparations, Not Elsewhere Classified and NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Amazing Grass have currently?

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As of August 2026, Amazing Grass has approximately 55 employees across 5 continents, including North America, Asia and Africa. Key team members include East Coast Sales Director: J. M., Country Manager, Canada: E. W. and General Manager: M. A. Explore Amazing Grass's employee directory with LeadIQ.

What industry does Amazing Grass belong to?

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Amazing Grass operates in the Wellness and Fitness Services industry.

What technology does Amazing Grass use?

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Amazing Grass's tech stack includes Criteo, The Trade Desk, iCIMS, OneTrust, Segment, NetSuite, Shopify and Klaviyo.

What is Amazing Grass's email format?

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Amazing Grass's email format typically follows the pattern of First@amazinggrass.com. Find more Amazing Grass email formats with LeadIQ.

When was Amazing Grass founded?

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Amazing Grass was founded in 2002.
Amazing Grass logo

Amazing Grass

Wellness and Fitness ServicesCalifornia, United States51-200 Employees

Amazing Grass is a wellness and fitness services company based in Newport Beach, California, with 51 to 200 employees. It focuses on growing and crafting plant-based greens and related nutritional products, developed over more than three generations and produced in partnership with farmers under sustainable practices. The company sells and distributes its plant-based products through premium retailers, including Whole Foods, Sprouts, Costco, Target, and Amazon. In 2017, Glanbia plc acquired Amazing Grass for approximately $210 million. Reported revenue is in the range of $10 million to $25 million.

Section iconCompany Overview

Phone number
SIC Code
2099 - Food Preparations, Not Elsewhere Classified
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
2002
Employees
51-200

Section iconFunding & Financials

  • $10M - $25M

    Amazing Grass's revenue is estimated to be in the range of $10M - $25M

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