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Insights

Expansion in UK Peak Performance recently opened its debut UK store in Covent Garden, marking a strategic move to expand its presence in the UK market. This presents a promising sales opportunity to capitalize on the brand's introduction to a new audience.

Collaborations and Limited Editions Through collaborations like the 'PEAK PERFORMANCE x AMÉLIE GRAEF' collection and launches of limited-edition capsules like the 'Helium Utility Flo,' Peak Performance is actively engaging its audience with exclusive offerings. Leveraging these unique partnerships can drive sales by attracting niche customer segments.

Sustainability Focus With initiatives like creating jackets from surplus fabric and winning awards for employee share ownership plans, Peak Performance showcases a strong commitment to sustainability and social responsibility. Highlighting these sustainable practices can resonate with environmentally-conscious consumers and drive sales growth.

Partnerships for Brand Visibility Partnering with Checkland Kindleysides Limited for the UK store launch and selecting Covent Garden as a strategic location demonstrate Peak Performance's focus on strategic partnerships for brand visibility. Leveraging such collaborations can enhance brand exposure, leading to increased sales opportunities.

Competitive Positioning and Market Niche Among similar outdoor brands, Peak Performance stands out with its Scandinavian heritage, unique product offerings, and market positioning. Emphasizing these distinct characteristics in marketing and sales strategies can help carve a niche in the competitive landscape and attract customers seeking premium outdoor gear.

Similar companies to Peak Performance

Peak Performance Tech Stack

Peak Performance uses 8 technology products and services including Fastly, Zendesk, Salesforce Commerce Cloud, and more. Explore Peak Performance's tech stack below.

  • Fastly
    Content Delivery Network
  • Zendesk
    Documentation Tools
  • Salesforce Commerce Cloud
    E-commerce
  • Magento 2
    E-commerce Platforms
  • Font Awesome
    Font Scripts
  • Bazaarvoice Reviews
    Online Review Management
  • JavaScript
    Programming Languages
  • PHP
    Programming Languages

Media & News

Peak Performance's Email Address Formats

Peak Performance uses at least 1 format(s):
Peak Performance Email FormatsExamplePercentage
First.Last@peakperformance.comJohn.Doe@peakperformance.com
86%
FLast@peakperformance.comJDoe@peakperformance.com
5%
Last@peakperformance.comDoe@peakperformance.com
5%
First@peakperformance.comJohn@peakperformance.com
4%

Frequently Asked Questions

Where is Peak Performance's headquarters located?

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Peak Performance's main headquarters is located at Södra Hamnvägen 10 Ladugårdsgärdet, Stockholm County 11541 SE. The company has employees across 6 continents, including EuropeNorth AmericaAsia.

What is Peak Performance's official website and social media links?

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Peak Performance's official website is peakperformance.com and has social profiles on LinkedIn.

How much revenue does Peak Performance generate?

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As of September 2024, Peak Performance's annual revenue reached $750M.

How many employees does Peak Performance have currently?

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As of September 2024, Peak Performance has approximately 697 employees across 6 continents, including EuropeNorth AmericaAsia. Key team members include Chief Executive Officer: S. M.Chief Executive Officer: M. B.Head Coach/Owner: N. B.. Explore Peak Performance's employee directory with LeadIQ.

What industry does Peak Performance belong to?

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Peak Performance operates in the Retail industry.

What technology does Peak Performance use?

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Peak Performance's tech stack includes FastlyZendeskSalesforce Commerce CloudMagento 2Font AwesomeBazaarvoice ReviewsJavaScriptPHP.

What is Peak Performance's email format?

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Peak Performance's email format typically follows the pattern of . Find more Peak Performance email formats with LeadIQ.

When was Peak Performance founded?

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Peak Performance was founded in 1986.
Peak Performance

Peak Performance

RetailStockholm County, Sweden501-1000 Employees

Born in the mountains out of love for freeride skiing, our passion for adventure runs deep. We believe that freeride is a mindset, an attitude, a drive to challenge convention, to forge your own path, to explore and discover, and choosing your own line. Based on this, our purpose is simple. As for our products, they all enable the freedom to be adventurous. Whether horizontally or vertically, on skis, by bike, or on foot, they offer the optimal balance of style and performance.
Our Scandinavian heritage is ever-present, and our commitment to doing better things in a better way is our never-ending responsibility. For memories, stories, products, and adventures that will withstand the test of time.

Section iconCompany Overview

Headquarters
Södra Hamnvägen 10 Ladugårdsgärdet, Stockholm County 11541 SE
Founded
1986
Employees
501-1000

Section iconFunding & Financials

  • $100M$1B

    Peak Performance's revenue is in the range of $100M$1B

Section iconFunding & Financials

  • $100M$1B

    Peak Performance's revenue is in the range of $100M$1B

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