Insights

Brand Partnerships Action Water Sports maintains exclusive partnerships with MasterCraft, Cobalt, Barletta, and Crest across Michigan and Florida. This premium-brand positioning creates ready-made opportunities for new-model promotions and high-value accessory bundles. Leverage industry accolades to pitch premium service packages and extended warranties.

Pontoon Expansion The 2025 Crest Pontoons lineup launch signals a strategic focus on pontoons, opening opportunities to upsell accessories, maintenance plans, and fleet solutions to families and rental operators.

Trusted Leader Industry recognitions such as BBB Best in Customer Service, a 5-Star Certified designation, and ranking among North America’s top dealers support a premium-value proposition. Target high-ticket buyers and corporate fleets with premium warranties and concierge services.

Regional Footprint With locations in Michigan and Florida, Action Water Sports spans two strong boating markets, enabling cross-market promotions, regional events, and potential expansion of mobile service capabilities to improve coverage.

Digital Marketing Power A mature tech stack including Salesforce, Amazon Advertising, and The Trade Desk enables data-driven lead generation and CRM-driven cross-selling of accessories, maintenance, and financing options. Propose tailored campaigns and sales plays aligned with high-intent buyer segments.

Action Water Sports Tech Stack

Action Water Sports uses 8 technology products and services including Amazon Advertising, The Trade Desk, Salesforce, and more. Explore Action Water Sports's tech stack below.

  • Amazon Advertising
    Advertising
  • The Trade Desk
    Advertising
  • Salesforce
    Customer Relationship Management
  • Font Awesome
    Font Scripts
  • Select2
    Javascript Libraries
  • Clipboard.js
    Javascript Libraries
  • Google Maps
    Maps
  • Microsoft Word
    Office Suites

Action Water Sports's Email Address Formats

Action Water Sports uses at least 1 format(s):
Action Water Sports Email FormatsExamplePercentage
First@actionwater.comJohn@actionwater.com
81%
First.Last@actionwater.comJohn.Doe@actionwater.com
9%
FirstL@actionwater.comJohnD@actionwater.com
7%
Last@actionwater.comDoe@actionwater.com
3%

Frequently Asked Questions

Where is Action Water Sports's headquarters located?

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Action Water Sports's main headquarters is located at 4155 32nd Avenue Hudsonville, Michigan 49426 United States. The company has employees across 4 continents, including North AmericaAfricaEurope.

What is Action Water Sports's phone number?

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You can contact Action Water Sports's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Action Water Sports's official website and social media links?

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Action Water Sports's official website is actionwater.com and has social profiles on LinkedIn.

What is Action Water Sports's NAICS code?

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Action Water Sports's NAICS code is 713 - Amusement, Gambling, and Recreation Industries.

How many employees does Action Water Sports have currently?

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As of May 2026, Action Water Sports has approximately 102 employees across 4 continents, including North AmericaAfricaEurope. Key team members include President: J. B.President: D. S.Owner: B. H.. Explore Action Water Sports's employee directory with LeadIQ.

What industry does Action Water Sports belong to?

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Action Water Sports operates in the Recreational Facilities industry.

What technology does Action Water Sports use?

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Action Water Sports's tech stack includes Amazon AdvertisingThe Trade DeskSalesforceFont AwesomeSelect2Clipboard.jsGoogle MapsMicrosoft Word.

What is Action Water Sports's email format?

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Action Water Sports's email format typically follows the pattern of First@actionwater.com. Find more Action Water Sports email formats with LeadIQ.

When was Action Water Sports founded?

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Action Water Sports was founded in 1990.
Action Water Sports logo

Action Water Sports

Recreational FacilitiesMichigan, United States51-200 Employees

Action Water Sports is a recreational facilities company established in 1990 that operates as a boat dealership with locations in Michigan and Florida. It partners with boat manufacturers such as MasterCraft, Cobalt, Barletta, and Crest to provide products and services to customers, prioritizing customer service and access to quality watercraft for recreational boating. The firm positions itself as serving boating enthusiasts and families who value on-water experiences, aiming to offer a curated selection of premium boats and related services through its regional presence in Hudsonville, Michigan, and across Central Florida.

 Based in Hudsonville, Michigan, the company emphasizes long-standing principles focused on quality products and customer care. It has received industry recognition for its customer service and dealer performance, reflecting its role as a significant player in the North American boating market. A recent development includes announcing the 2025 Crest Pontoons lineup, signaling ongoing product updates and partnerships to expand its offerings.

Section iconCompany Overview

Headquarters
4155 32nd Avenue Hudsonville, Michigan 49426 United States
Phone number
NAICS Code
713 - Amusement, Gambling, and Recreation Industries
Founded
1990
Employees
51-200

Section iconFunding & Financials

  • $250M$500M

    Action Water Sports's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    Action Water Sports's revenue is estimated to be in the range of $250M$500M

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