Expanding Product Line Actiu has been consistently launching new products, such as acoustic meeting pods and ergonomic office chairs, catering to diverse customer needs. Leveraging these innovative offerings can open up opportunities for upselling and cross-selling to both existing and new clients.

International Presence With a presence in 90 countries across five continents, Actiu has established a global footprint. Leveraging this international reach can provide sales opportunities by tapping into new markets, expanding customer base, and partnering with local distributors or retailers.

Sustainable Solutions Actiu's focus on sustainability, evident in offerings like home office proposals and protective screens, aligns with the growing demand for eco-friendly products. Leveraging this sustainability angle can attract environmentally conscious customers and create a competitive advantage in the market.

Strategic Partnerships The company's collaborations with design studios and institutes, like Alegre Design and the Institute of Biomechanics of Valencia, showcase a commitment to innovation and expertise. Leveraging these partnerships can enhance credibility, product differentiation, and open doors to new sales channels.

Event Presence By actively participating in prestigious events like the Madrid Design Festival, Actiu enhances brand visibility and industry recognition. Leveraging these event platforms can lead to networking opportunities, generating leads, and nurturing relationships with potential clients and industry influencers.