Insights

Expanding Retail Footprint With recent openings of physical stores in Melbourne and plans for additional locations, there are significant opportunities to partner with Adore Beauty for innovative in-store technologies, exclusive product launches, and tailored promotional campaigns to enhance the brick-and-mortar experience.

Loyalty Program Growth Adore Beauty's loyalty program, Adore Rewards, boasts over 440,000 members, presenting a prime opportunity to develop targeted marketing collaborations, personalized offers, and data-driven campaigns to maximize customer engagement and repeat sales.

Technology-Driven Personalization The recent launch of an AI-powered digital platform indicates a focus on improving customer experience through personalization, opening avenues for sales tools, AI marketing solutions, and data analytics partnerships to further boost conversions and customer satisfaction.

Product Range and Brand Partnerships Adore Beauty stocks over 260 brands with continuous expansion plans, providing opportunities for brands and suppliers to collaborate on exclusive product lines, promotional events, and digital marketing initiatives to increase visibility and sales within this established online community.

Market Diversification The company’s expansion into the US market with a physical store in Melbourne, Florida, coupled with online growth, suggests openings for cross-border logistics solutions, localized marketing collaborations, and global product distribution partnerships to capitalize on emerging international customer segments.

Adore Beauty Group Tech Stack

Adore Beauty Group uses 8 technology products and services including Microsoft Advertising, TrackJS, Vue.js, and more. Explore Adore Beauty Group's tech stack below.

  • Microsoft Advertising
    Advertising
  • TrackJS
    Analytics
  • Vue.js
    Javascript Frameworks
  • JSS
    Javascript Frameworks
  • PayPal
    Payment Processing
  • Node.js
    Programming Languages
  • Headless UI
    UI Frameworks
  • X-Content-Type-Options
    Web & Portal Technology

Media & News

Adore Beauty Group's Email Address Formats

Adore Beauty Group uses at least 1 format(s):
Adore Beauty Group Email FormatsExamplePercentage
First.L@adorebeauty.com.auJohn.D@adorebeauty.com.au
71%
First@adorebeauty.com.auJohn@adorebeauty.com.au
15%
First.Last@adorebeauty.com.auJohn.Doe@adorebeauty.com.au
13%
Last@adorebeauty.com.auDoe@adorebeauty.com.au
1%

Frequently Asked Questions

Where is Adore Beauty Group's headquarters located?

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Adore Beauty Group's main headquarters is located at 421 High St, Northcote, Victoria 3070, AU. The company has employees across 6 continents, including OceaniaAsiaEurope.

What is Adore Beauty Group's phone number?

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You can contact Adore Beauty Group's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Adore Beauty Group's official website and social media links?

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Adore Beauty Group's official website is adorebeauty.com.au and has social profiles on LinkedIn.

What is Adore Beauty Group's NAICS code?

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Adore Beauty Group's NAICS code is 44-45 - Retail Trade.

How many employees does Adore Beauty Group have currently?

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As of October 2025, Adore Beauty Group has approximately 202 employees across 6 continents, including OceaniaAsiaEurope. Key team members include Chief Executive Officer: S. L.Chief Customer And Merchandise Officer: J. V.Chief People Officer: N. S.. Explore Adore Beauty Group's employee directory with LeadIQ.

What industry does Adore Beauty Group belong to?

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Adore Beauty Group operates in the Retail industry.

What technology does Adore Beauty Group use?

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Adore Beauty Group's tech stack includes Microsoft AdvertisingTrackJSVue.jsJSSPayPalNode.jsHeadless UIX-Content-Type-Options.

What is Adore Beauty Group's email format?

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Adore Beauty Group's email format typically follows the pattern of First.L@adorebeauty.com.au. Find more Adore Beauty Group email formats with LeadIQ.

When was Adore Beauty Group founded?

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Adore Beauty Group was founded in 2000.
Adore Beauty Group

Adore Beauty Group

RetailAustralia201-500 Employees

AUSTRALIA'S LEADING ONLINE BEAUTY RETAILER
 
We stock over 260 cosmetic brands and 11,000+ beauty products. We're working with our favourite beauty and we love it.
 
Adore Beauty was put on the web way back in April 2000 by self-confessed beauty-junkie Kate Morris. Having grown up in Launceston, Tasmania, Kate lamented that all the hottest beauty products mentioned in magazines were only available to those who lived in big cities.
 
So Kate innovated! She created an online beauty boutique that would make beauty products accessible to anyone, anywhere, anytime. 
 
ADORE BEAUTY TODAY

Leading online Australian beauty retailer
Ecommerce innovation
Free standard shipping on all orders within Australia
Official stockist of 260+ beauty brands
Free samples with every order over $50
100% Australian Owned
A community focused loyalty program (Adore Society)
Online advice from trained beauty experts
Friendly and accessible customer service
 
WORKING FOR ADORE

Trialling 9 day fortnights 
Hybrid work options
Flexible public holiday options
Team member discounts
Access to discounted salon treatments 
Employee led diversity and inclusion initiatives 
Active social committees 
Monthly value awards 
Women in leadership
Dress for your day 
AB University to foster continuous learning and soft skills development 

Find out more about Adore on social media
 
Facebook  - www.facebook.com/adorebeauty
Twitter - @adorebeautyofficial
Pinterest - www.pinterest.com/adorebeauty
Instagram - @adorebeautyofficial
Youtube - www.youtube.com/user/AdoreBeautyAU
Google+ - www.plus.google.com/+adorebeauty/about
 
“We are proud to be named as an Inclusive Employer 2021-2022! This achievement recognises that we are active and committed to inclusion, and that Adore Beauty is above the Australian workforce average in DCA’s Inclusion@Work Index. #InclusionIndex.”

Section iconCompany Overview

Headquarters
421 High St, Northcote, Victoria 3070, AU
Phone number
NAICS Code
44-45 - Retail Trade
Founded
2000
Employees
201-500

Section iconFunding & Financials

  • $25M$50M

    Adore Beauty Group's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Adore Beauty Group's revenue is estimated to be in the range of $25M$50M

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