Insights

Expanding Geographic Reach Adtraction's recent acquisition of Adrecord AB and its established presence across multiple European countries indicate an active expansion strategy. This provides opportunities to target local brands and international companies looking for a scalable partner marketing platform within these regions.

Diverse Industry Focus Serving a broad range of industries from e-commerce to financial services allows for tailored sales pitches to various sectors, highlighting how Adtraction can address industry-specific marketing challenges and drive performance-based sales growth.

Performance-Based Model The company's emphasis on a pay-for-sales model reduces clients' risk and aligns incentives, making it an attractive option for brands seeking measurable ROI. This positioning can help in pitching cost-effective, results-driven marketing partnerships.

Growing Market Presence Adtraction's entry into new markets such as the UK and its strategic partnerships with companies like Connected Path suggest increasing brand visibility and market traction, presenting opportunities to introduce complementary solutions that enhance its platform’s value.

Technology Stack Integration Utilizing advanced tools like MongoDB, HTTP/3, and HSTS, Adtraction leverages current technologies to ensure platform efficiency and security, providing a compelling story for prospects interested in cutting-edge, reliable affiliate marketing technology solutions.

Adtraction Tech Stack

Adtraction uses 8 technology products and services including Microsoft Clarity, MongoDB, Google Fonts API, and more. Explore Adtraction's tech stack below.

  • Microsoft Clarity
    Analytics
  • MongoDB
    Database
  • Google Fonts API
    Font Scripts
  • Element UI
    Javascript Frameworks
  • Android
    Programming Languages
  • Xcode
    Programming Languages
  • HSTS
    Security
  • HTTP/3
    Web & Portal Technology

Adtraction's Email Address Formats

Adtraction uses at least 1 format(s):
Adtraction Email FormatsExamplePercentage
First.Last@adtraction.comJohn.Doe@adtraction.com
96%
Last@adtraction.comDoe@adtraction.com
2%
First.Middle@adtraction.comJohn.Michael@adtraction.com
1%
FLast@adtraction.comJDoe@adtraction.com
1%

Frequently Asked Questions

Where is Adtraction's headquarters located?

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Adtraction's main headquarters is located at 89a Linnégatan Stockholm, Stockholm 115 23 Sweden. The company has employees across 2 continents, including EuropeOceania.

What is Adtraction's stock symbol?

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Adtraction is a publicly traded company; the company's stock symbol is ADTR.ST.

What is Adtraction's official website and social media links?

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Adtraction's official website is adtraction.com and has social profiles on LinkedIn.

What is Adtraction's SIC code NAICS code?

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Adtraction's SIC code is 7299 - Miscellaneous Personal Services, Not Elsewhere Classified NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does Adtraction have currently?

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As of February 2026, Adtraction has approximately 139 employees across 2 continents, including EuropeOceania. Key team members include Ceo And Founder: S. G.Cto: C. L.Cco: J. O.. Explore Adtraction's employee directory with LeadIQ.

What industry does Adtraction belong to?

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Adtraction operates in the Technology, Information and Internet industry.

What technology does Adtraction use?

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Adtraction's tech stack includes Microsoft ClarityMongoDBGoogle Fonts APIElement UIAndroidXcodeHSTSHTTP/3.

What is Adtraction's email format?

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Adtraction's email format typically follows the pattern of First.Last@adtraction.com. Find more Adtraction email formats with LeadIQ.

When was Adtraction founded?

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Adtraction was founded in 2008.

Adtraction

Technology, Information and InternetStockholm, Sweden51-200 Employees

Adtraction is a full-service partner marketing platform, helping brands attract new customers and sell more, while helping partners monetise their content and traffic. 

We work with brands across multiple industries, ranging from e-commerce to financial services. With a user-friendly platform, we connect brands with a diverse range of marketing partners, ranging from content sites, influencers, affiliates, mobile apps and comparison sites. We are known for creating partnerships that generate value both to advertisers and partners, and work on a performance based set-up where you only pay for sales. 

With roots in affiliate marketing and experience dating back to 2007, Adtraction has the right knowledge to guide you when scaling your business with partner marketing.

The company was established in 2007 and is headquartered in Stockholm, Sweden, with local offices in Norway, Denmark, Finland, Spain, Germany, the UK, Poland, the Netherlands, Switzerland, Austria, France and Italy.

Section iconCompany Overview

Headquarters
89a Linnégatan Stockholm, Stockholm 115 23 Sweden
SIC Code
7299 - Miscellaneous Personal Services, Not Elsewhere Classified
Stock Symbol
ADTR.ST
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2008
Employees
51-200

Section iconFunding & Financials

  • $1M$10M

    Adtraction's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Adtraction's revenue is estimated to be in the range of $1M$10M

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