Turnkey Solutions Leverage Advanced Color Solutions’ broad product ecosystem as a single-source provider for large format sublimation, heat presses, cutters, inks, papers, and training to upsell bundled solutions to print shops and sign shops seeking simplified procurement.

Brand Partnerships Highlight opportunities to co-market with established hardware and consumables brands (Roland, Mutoh, Graphtec, Siser, Stahls, ErgoSoft, etc.) to accelerate outbound campaigns and position the company as a trusted integration partner for outfitting production workflows.

SMB Growth Focus Target small to mid-size textile and promotional print businesses with sub-$1M revenue as a primary customer segment, offering scalable solutions, on-site training, and service packages to improve uptime and reduce total cost of ownership.

Digital Footprint Utilize the existing tech stack (AWS, Cloudflare, WordPress/WooCommerce, Webflow) to run targeted digital campaigns, upgrade e-commerce capabilities, and showcase case studies demonstrating productivity gains for print-on-demand and sublimation workflows.

Service as Value Emphasize on-site training and ongoing service offerings to differentiate from competitors, selling recurring maintenance and support plans that create steady revenue streams and higher customer retention.