Sustainability push Sun Chemical emphasizes sustainable packaging solutions and low-migration UV inks, presenting an opportunity to sell eco-friendly inks, digital primers, and sustainable label/packaging systems to existing and new customers seeking regulatory compliant and greener options.

Digital proofing With the CanJET digital proofing ecosystem launching in North America, there is a sales opening to position end-to-end color accuracy and opacity matching for can production, targeting can manufacturers, printers, and converters adopting digital workflows.

Advanced inks Recent introductions such as SolarFlex FSP UV flexographic inks and SunVetro SGF organic inks for glass offer high-performance, food-compliant, outdoor-durable solutions—ideal upsell to packaging, glass decoration, and label printers seeking compliance and efficiency gains.

Strategic partnerships Collaborations with X-Rite Pantone and CMA Imaging for CanJET illustrate a partner-led sales approach to color management and digital proofing; leverage these alliances to co-sell integrated color solutions to packaging manufacturers and brand owners.

Electronics and automotive relevance Sun Chemical’s focus on electronic materials and automotive healthcare applications indicates cross-sell opportunities in electronics display materials, functional products, and specialty inks to customers in these high-growth sectors, aligning with TLMI and Glasstec event themes.