Insights

Global Market Presence Advantage Smollan's international partnership model and supporting infrastructure enable it to serve multinational retailers and consumer goods companies across various regions, presenting opportunities for companies seeking to expand or strengthen their global retail and marketing efforts.

Diverse Service Portfolio The company's broad range of services—including sales, marketing, data analytics, and business support—allows for targeted sales pitches to clients needing comprehensive, integrated solutions that address multiple facets of consumer engagement and market expansion.

Strategic Acquisition Focus Recent acquisition of Hamiltonbright demonstrates Advantage Smollan’s growth strategy and its ability to enhance its market intelligence and shopper behavior insights, offering potential avenues for upselling advanced analytics or shopper marketing services to existing clients.

Technology-Driven Approach Utilization of advanced tools like Business Intelligence, Retail Optimization, and Digital Marketing platforms indicates opportunities to introduce innovative digital solutions or upgrade current technology stacks for clients looking to improve competitive edge in retail execution.

Strong Industry Position With a substantial workforce and a revenue estimate between 25M and 50M, Advantage Smollan operates within a competitive landscape of large retail and marketing service providers, emphasizing the importance of emphasizing added-value services and customized solutions to differentiate and grow client accounts.

Advantage Smollan Tech Stack

Advantage Smollan uses 8 technology products and services including OneTrust, Atlassian Jira, jQuery Migrate, and more. Explore Advantage Smollan's tech stack below.

  • OneTrust
    Cookie Compliance
  • Atlassian Jira
    Issue Trackers
  • jQuery Migrate
    Javascript Libraries
  • Microsoft
    Miscellaneous
  • Priority Hints
    Performance
  • Timesheets
    Time Tracking
  • Bootstrap
    UI Frameworks
  • HTTP/3
    Web & Portal Technology

Advantage Smollan's Email Address Formats

Advantage Smollan uses at least 1 format(s):
Advantage Smollan Email FormatsExamplePercentage
FLast@advantagesmollan.comJDoe@advantagesmollan.com
87%
First.Last@advantagesmollan.comJohn.Doe@advantagesmollan.com
6%
First-Last@advantagesmollan.comJohn-Doe@advantagesmollan.com
5%
F.Last@advantagesmollan.comJ.Doe@advantagesmollan.com
2%

Frequently Asked Questions

Where is Advantage Smollan's headquarters located?

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Advantage Smollan's main headquarters is located at 650 Eskdale Road Winnersh Triangle Winnersh, England RG41 5TS GB. The company has employees across 4 continents, including EuropeAfricaNorth America.

What is Advantage Smollan's official website and social media links?

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Advantage Smollan's official website is advantagesmollan.com and has social profiles on LinkedIn.

How much revenue does Advantage Smollan generate?

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As of October 2025, Advantage Smollan's annual revenue is estimated to be $5B.

What is Advantage Smollan's SIC code NAICS code?

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Advantage Smollan's SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does Advantage Smollan have currently?

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As of October 2025, Advantage Smollan has approximately 10K employees across 4 continents, including EuropeAfricaNorth America. Key team members include Ceo Europe: N. S.Chief Financial Officer: S. B.Head Of European It Infrastructure: J. I.. Explore Advantage Smollan's employee directory with LeadIQ.

What industry does Advantage Smollan belong to?

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Advantage Smollan operates in the Advertising Services industry.

What technology does Advantage Smollan use?

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Advantage Smollan's tech stack includes OneTrustAtlassian JirajQuery MigrateMicrosoftPriority HintsTimesheetsBootstrapHTTP/3.

What is Advantage Smollan's email format?

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Advantage Smollan's email format typically follows the pattern of FLast@advantagesmollan.com. Find more Advantage Smollan email formats with LeadIQ.

Advantage Smollan

Advertising ServicesEngland, United Kingdom10001+ Employees

At Advantage Smollan we create and deliver intelligent commerce solutions to help our clients sell and market better. 
We are a global provider of outsourced sales and marketing solutions for retailers and consumer goods companies.
Advantage Smollan is the result of a strategic international partnership between Advantage Solutions and Global Smollan Holdings. Combining local expertise with global scale to deliver effective, innovative solutions to our partners. 

Our global structure enables us to:
•	Support our customers around the world to create opportunities for growth in new and existing markets.
•	Deliver solutions which are high quality, flexible, consistent and transparent within and across markets.
•	Leverage our global network for shared learnings and best practice; to future proof our clients’ businesses.
•	Attract and retain top talent looking to grow in a global business.
•	Acquire and develop businesses that support our customers best in their market.

We deliver solutions for retailers and manufacturers with a wide range of Sales and Marketing services:
•	Advisory (Channel & Category Strategy; Data Strategy & Deployment; Customer Experience, Marketing Strategy)
•	Sales (Field Sales & Merchandising; Retail Operations; E-Commerce (1P/3P); Product Development)
•	Marketing (Brand Development & Design; Consumer & Shopper Marketing; Digital Marketing & Media; Experiential Marketing; ATL Creative)
•	Data and Technology (Business Intelligence & Insights; Retail Optimization; Intelligent Content Syndication)
•	Business Services (Recruitment/ Talent Acquisition; Learning & Development; Employee Engagement; Logistics & Production; Experience Management; Global Sourcing & Procurement)

Section iconCompany Overview

Headquarters
650 Eskdale Road Winnersh Triangle Winnersh, England RG41 5TS GB
SIC Code
8742 - Management Consulting Services
NAICS Code
541613 - Marketing Consulting Services
Employees
10001+

Section iconFunding & Financials

  • $25M$50M

    Advantage Smollan's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Advantage Smollan's revenue is estimated to be in the range of $25M$50M

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