Insights

Niche Focus Advisory Alpha is a small to mid-sized investment management firm with a national client base, presenting an opportunity to upsell to independent advisors and retirement plan sponsors seeking partnership and custody-grade guidance.

Stable Returns Message Their emphasis on consistent, attractive returns over high-risk bets suggests a selling point for risk-managed portfolios, fiduciary-grade due diligence services, and advisory platforms that enhance risk controls and client communications.

Scale Gap With 11-50 employees and revenues in the $50M–$100M range, Advisory Alpha may be receptive to fractional or scalable technology, back-office automation, and outsourced services that improve efficiency without large upfront commitments.

Regulatory Heritage As a long-standing SEC Registered Investment Advisor established in 2011, they may value compliance, reporting, and governance solutions, as well as partner programs that simplify regulatory filings for advisor networks.

Asset Exposure Active stakes in diversified equities and energy/industrial names indicate an openness to enhanced research, portfolio analytics, and access to exclusive investment ideas or quantitative tools to support alpha generation.

Similar companies to Advisory Alpha

Advisory Alpha Tech Stack

Advisory Alpha uses 8 technology products and services including Google Ads, C3.js, Open Graph, and more. Explore Advisory Alpha's tech stack below.

Media & News

Advisory Alpha's Email Address Formats

Advisory Alpha uses at least 1 email format:
Advisory Alpha Email FormatsExamplePercentage
First@advisoryalpha.comJohn@advisoryalpha.com
100%

Frequently Asked Questions

What is Advisory Alpha's phone number?

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You can contact Advisory Alpha's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Advisory Alpha's official website and social media links?

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Advisory Alpha's official website is advisoryalpha.com and has social profiles on LinkedIn.

How much revenue does Advisory Alpha generate?

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As of October 2026, Advisory Alpha's annual revenue is estimated to be $50M - $100M.

What is Advisory Alpha's NAICS code?

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Advisory Alpha's NAICS code is 5239 - Other Financial Investment Activities.

How many employees does Advisory Alpha have currently?

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As of October 2026, Advisory Alpha has approximately 46 employees across 1 continents, including North America. Key team members include Financial Planning Director: N. H. C. and Compliance Associate: S. O. Explore Advisory Alpha's employee directory with LeadIQ.

What industry does Advisory Alpha belong to?

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Advisory Alpha operates in the Investment Management industry.

What technology does Advisory Alpha use?

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Advisory Alpha's tech stack includes Google Ads, C3.js, Open Graph, Squarespace, WordPress, Cart Functionality, Squarespace Commerce and Nginx.

What is Advisory Alpha's email format?

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Advisory Alpha's email format typically follows the pattern of First@advisoryalpha.com. Find more Advisory Alpha email formats with LeadIQ.
Advisory Alpha logo

Advisory Alpha

Investment ManagementMichigan, United States11-50 Employees

Advisory Alpha operates in the investment management space, providing asset management services to independent advisor partners, individual investors, and retirement plans. Rather than focusing solely on portfolio construction, the firm emphasizes partnership and ongoing counsel, aiming for consistent, risk-conscious returns rather than pursuing high, volatile gains. It also develops investor communication tools to help clients understand its investment philosophy and the solutions available today.

Its roots go back more than thirty-five years, and it has been an SEC registered investment adviser since 2011. The firm is privately owned and based in Holland, Michigan, serving clients across the United States.

Section iconCompany Overview

Phone number
NAICS Code
5239 - Other Financial Investment Activities
Employees
11-50

Section iconFunding & Financials

  • $50M - $100M

    Advisory Alpha's revenue is estimated to be in the range of $50M - $100M

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