Regional Automation Target Northern Illinois manufacturers and integrators with a focused outreach plan leveraging their long-standing local presence since 1963. Position as a trusted local automation partner to expand their distribution and project-based needs.

Midmarket Growth With revenue in the 10-25 million range and 11-50 employees, pursue mid-market industrial customers seeking scalable automation components and services. Offer bundled solutions and service packages to deepen wallet share.

Full Stack Enablement Promote end-to-end automation offerings spanning components, implementation, and support. Highlight capabilities to streamline projects from procurement to deployment, leveraging their existing tech stack and cloud tools for project management.

Sustainability Angle Emphasize energy-efficient automation and lifecycle services to align with plant modernization efforts. Propose OEE optimization and predictive maintenance programs to drive cost savings and sustainability metrics.

Digital Marketing Synergy Leverage their current digital footprint including Google Ads, WordPress, Shopify/WooCommerce, and Google Cloud to propose performance marketing collaborations, demand generation, and e-commerce optimization for spare parts and services.