Affinity Marketing Consultants
Advertising ServicesCalifornia, United States11-50 Employees
Affinity Consultants administers the use of trademarks for North America’s leading fraternities, sororities and honorary societies. We have been serving the licensing and marketing needs of our clients since 1997. Founded to help organizations protect the integrity and ownership of their trademarks, Affinity has grown to represent the largest and most famous Greek-lettered organizations. Affinity’s clients represent a collective market of more than 600,000 students and over 7 million alumni members throughout North America. College-educated, mostly professional and affluent, this powerful market has an intense loyalty to the insignia of their respective organization. Affinity proudly boasts licensing relationships with the industry’s most well-respected and innovative manufacturers. We continue to support the growth of this market by maintaining only the highest of quality control standards. Our goal is to provide our clients’ membership, their family and friends with a diversity of high quality products and services at reasonable prices. We work closely with licensed vendors to choose appropriate product designs that utilize the official colors and logos of each participating organization and to provide exceptional service to their customers. The organizations that Affinity represents firmly oppose any product, service, or design that attempts to glorify alcohol, hazing, sexism, racism, or any other image that conflicts with values and missions of our clients.