Insights

Strong Brand Portfolio AG Barr owns iconic and diverse beverage brands such as IRN-BRU, RUBICON, BARR flavors, and recent acquisitions like Fentimans, Frobishers, and MOMA, providing multiple entry points for cross-promotional and bundling sales opportunities.

Expanding Market Reach The company's recent acquisitions and new product launches, including innovative flavors and functional drinks, indicate a strategic focus on growth segments, opening opportunities for partnerships with retailers seeking to expand their offering of trendy and health-oriented beverages.

Sustainability Focus AG Barr's commitment to sustainability and environmental impact reduction aligns with consumer trends, creating opportunities to promote eco-friendly products and collaborate on sustainability initiatives with like-minded retailers and distributors.

Strategic Collaborations Partnerships with entertainment brands like Universal Pictures for promotional campaigns demonstrate AG Barr’s ability to leverage branding collaborations, which can be expanded to retail or experiential marketing channels to enhance visibility and sales.

Innovative Product Development The launch of new flavors like Sour Sensation and Blue Razz shows an emphasis on flavor innovation and consumer engagement, suggesting potential for tailored product offers and limited editions to attract adventurous buyers and boost sales.

AG Barr Group Tech Stack

AG Barr Group uses 8 technology products and services including Kantar, Google Ads, OneTrust, and more. Explore AG Barr Group's tech stack below.

  • Kantar
    Advanced Analytics And Data Science
  • Google Ads
    Advertising
  • OneTrust
    Cookie Compliance
  • SAP
    Customer Relationship Management
  • Google BigQuery
    Data Warehousing
  • Windows Server
    Operating Systems
  • HSTS
    Security
  • X-Content-Type-Options
    Web & Portal Technology

Media & News

AG Barr Group's Email Address Formats

AG Barr Group uses at least 1 format(s):
AG Barr Group Email FormatsExamplePercentage
FirstLast@agbarr.co.ukJohnDoe@agbarr.co.uk
77%
First.Last@agbarr.co.ukJohn.Doe@agbarr.co.uk
17%
FirLast@agbarr.co.ukJohDoe@agbarr.co.uk
5%
First.Middle@agbarr.co.ukJohn.Michael@agbarr.co.uk
1%

Frequently Asked Questions

Where is AG Barr Group's headquarters located?

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AG Barr Group's main headquarters is located at 4 Mollins Road Cumbernauld, Scotland g68 9hd United Kingdom. The company has employees across 4 continents, including EuropeNorth AmericaAsia.

What is AG Barr Group's phone number?

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You can contact AG Barr Group's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is AG Barr Group's official website and social media links?

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AG Barr Group's official website is agbarr.co.uk and has social profiles on LinkedIn.

How much revenue does AG Barr Group generate?

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As of March 2026, AG Barr Group's annual revenue is estimated to be $508M.

What is AG Barr Group's NAICS code?

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AG Barr Group's NAICS code is 722 - Food Services and Drinking Places.

How many employees does AG Barr Group have currently?

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As of March 2026, AG Barr Group has approximately 938 employees across 4 continents, including EuropeNorth AmericaAsia. Key team members include Chief Digital & Technology Officer: U. H.Chief Commercial Officer (cco): D. L.Chief Supply Chain Officer: K. D.. Explore AG Barr Group's employee directory with LeadIQ.

What industry does AG Barr Group belong to?

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AG Barr Group operates in the Food and Beverage Services industry.

What technology does AG Barr Group use?

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AG Barr Group's tech stack includes KantarGoogle AdsOneTrustSAPGoogle BigQueryWindows ServerHSTSX-Content-Type-Options.

What is AG Barr Group's email format?

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AG Barr Group's email format typically follows the pattern of FirstLast@agbarr.co.uk. Find more AG Barr Group email formats with LeadIQ.

When was AG Barr Group founded?

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AG Barr Group was founded in 1875.

AG Barr Group

Food and Beverage ServicesScotland, United Kingdom501-1000 Employees

AG Barr has been quenching the nation’s thirst for over 145 years and is home to some of the UK’s most loved drinks brands.

At our core is our soft drinks business, home to some of the UK’s most loved soft drinks. Whether it’s the iconic IRN-BRU, launched in 1901 and still going strong today, the vibrant RUBICON fruit based brand or the unique range of BARR flavours, we brighten people’s lives with refreshingly different drinks.

And we’re growing, thanks to some exciting acquisitions in recent years, including the functional drinks brand Boost, FUNKIN which operates in the exciting and growing cocktail market and MOMA, which crafts quality oats into great tasting oat drinks and porridges.

We are about being brilliant. We are always learning. We are results driven and relationships matter to us.

We believe in creating a diverse and inclusive culture where your voice can be heard. Our skilled, loyal and committed people are critical to the future success of AG Barr which is why we are continually investing in our employees to develop their talent.

We have a growth mindset - and our people are what sets us apart.

Employing around 1,000 people across the UK, we are proud to be a sustainable business that listens to our consumers, builds lasting customer relationships, takes care of our employees, gives something back to our communities and works to minimise our environmental impact.

Section iconCompany Overview

Headquarters
4 Mollins Road Cumbernauld, Scotland g68 9hd United Kingdom
Phone number
NAICS Code
722 - Food Services and Drinking Places
Founded
1875
Employees
501-1000

Section iconFunding & Financials

  • $25M$50M

    AG Barr Group's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    AG Barr Group's revenue is estimated to be in the range of $25M$50M

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