Regional Market Leadership Alpine Shop is the largest tennis, golf, and ski retailer in Vermont, indicating strong local brand recognition and opportunities for expanding regional sales through targeted marketing and exclusive promotions.

E-Commerce Expansion With their dedicated online platform, AlpineShopVT.com, which has rapidly grown to become one of the largest outdoor gear ecommerce sites in the industry, there is potential to further boost online sales through expanded digital marketing, personalized offers, and improved user experience.

Diverse Asset Base The company’s unique in-store amenities, including a golf hitting bay, brew bar, and seasonal programs, offer cross-promotional opportunities and experiential marketing initiatives to attract premium customers and increase in-store engagement.

Niche Sports Focus Offering specialized gear and services for sports like golf, ski, snowboard, paddleboarding, and rollerblading presents opportunities for upselling premium products and expanding into new outdoor activity markets aligned with current outdoor recreation trends.

Technology Utilization Leveraging advanced digital tools such as Google Ads, Facebook Pixel, and Magento indicates a data-driven approach to customer targeting and retargeting, which can be further optimized to identify high-value prospects and increase conversion rates.