Insights

Strong Market Position Backcountry operates within the highly competitive outdoor retail industry with a diversified portfolio, including specialty e-tailers and flash sales sites, positioned to attract outdoor enthusiasts across various segments which presents multiple cross-selling and upselling opportunities.

International Expansion Potential Supported by recent acquisitions and a global presence through Costa Rica and other locations, Backcountry shows a strategic openness to international growth, offering avenues for expanding product offerings and distribution channels into new markets.

Tech-Enabled Shopping Utilizing advanced data visualization and monitoring tools like Tableau, Grafana, and PHP, Backcountry emphasizes a digital-first approach, creating opportunities for technology vendors and solutions providers to enhance their e-commerce and customer experience offerings.

Financial Scale Benefits With substantial revenue estimates between 1 billion and 10 billion dollars, Backcountry’s size allows for larger procurement deals, exclusive partnerships, and enhanced loyalty programs, making it an attractive prospect for vendors seeking large-volume relationships.

Employee & Brand Loyalty Offering extensive employee perks and a passionate brand philosophy rooted in outdoor passions, Backcountry attracts and retains knowledgeable staff and loyal customers, creating opportunities for brand partnerships, sponsored initiatives, and content collaborations aligned with outdoor lifestyle markets.

Backcountry Tech Stack

Backcountry uses 8 technology products and services including Grafana, Tableau, Open Graph, and more. Explore Backcountry's tech stack below.

  • Grafana
    Analytics
  • Tableau
    Business Intelligence
  • Open Graph
    Content Management System
  • Microsoft Excel
    Editors
  • Nagios
    IT Infrastructure & Operations Management
  • macOS
    Operating Systems & Computing Languages
  • PHP
    Programming Languages
  • Spring Framework
    Web Frameworks

Backcountry's Email Address Formats

Backcountry uses at least 2 format(s):
Backcountry Email FormatsExamplePercentage
FLast@backcountry.comJDoe@backcountry.com
74%
First.Last@backcountry.comJohn.Doe@backcountry.com
10%
FiLast@backcountry.comJoDoe@backcountry.com
5%
First@backcountry.comJohn@backcountry.com
2%
FirLast@backcountry.comJohDoe@backcountry.com
3%
LFirst@backcountry.comDJohn@backcountry.com
1%
FirstLast@backcountry.comJohnDoe@backcountry.com
1%
FMiddleLast@backcountry.comJMichaelDoe@backcountry.com
1%
FirstL@backcountry.comJohnD@backcountry.com
1%
LastFirst@backcountry.comDoeJohn@backcountry.com
1%
FirstLa@backcountry.comJohnDo@backcountry.com
1%
First.Last@backcountrycorp.comJohn.Doe@backcountrycorp.com
90%
FLast@backcountrycorp.comJDoe@backcountrycorp.com
10%

Frequently Asked Questions

Where is Backcountry's headquarters located?

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Backcountry's main headquarters is located at 1678 West Redstone Center Drive, Suite 210 Park City, UT 84098, US. The company has employees across 6 continents, including North AmericaAsiaEurope.

What is Backcountry's phone number?

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You can contact Backcountry's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Backcountry's official website and social media links?

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Backcountry's official website is backcountrycorp.com and has social profiles on LinkedInCrunchbase.

How much revenue does Backcountry generate?

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As of October 2025, Backcountry's annual revenue is estimated to be $720M.

What is Backcountry's NAICS code?

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Backcountry's NAICS code is 44-45 - Retail Trade.

How many employees does Backcountry have currently?

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As of October 2025, Backcountry has approximately 1K employees across 6 continents, including North AmericaAsiaEurope. Key team members include Chief Financial Officer: C. K.Vice President Of Sales: S. M.Vice President Of Product And Ux: J. T.. Explore Backcountry's employee directory with LeadIQ.

What industry does Backcountry belong to?

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Backcountry operates in the Retail industry.

What technology does Backcountry use?

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Backcountry's tech stack includes GrafanaTableauOpen GraphMicrosoft ExcelNagiosmacOSPHPSpring Framework.

What is Backcountry's email format?

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Backcountry's email format typically follows the pattern of FLast@backcountry.com. Find more Backcountry email formats with LeadIQ.

When was Backcountry founded?

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Backcountry was founded in 1996.
Backcountry

Backcountry

RetailUnited States1001-5000 Employees

Backcountry.com began in 1996 with two guys, a stack of avalanche beacons, and a garage in Park City, Utah. Our roots were humble, and we've grown since then, but our vision is still clear: to provide the best outdoor gear—and to be the best at doing it.

We have deep roots in Utah, and we thrive on the trails and in the mountains surrounding Park City. Our corporate headquarters sits just north of old town Park City and within a quick pedal or a few footsteps of the Wasatch mountains. You can also find us playing at our other company locations in Salt Lake City, UT, Christiansburg, VA, Portland, OR, and Costa Rica.

Aside from our flagship site, Backcountry.com, we operate three other specialty e-tailers (Competitive Cyclist and Motosport) as well as two flash sales sites (Steep & Cheap and Whiskey Militia).

At Backcountry, we value your passions just as much as your work. Much in the way that we seek out the highest performing gear on the planet, we hire the most knowledgeable and experienced employees in the industry.

We offer industry-leading perks to reward a job well done. From a gear discount nearly too-good-to-believe,  to boundless opportunities for workday recreation, a flexible time off policy, casual dress code, reimbursement for carpooling, and a killer lineup of local events, the list of perks is nearly endless. In addition to offering industry-leading perks, we have big-company benefits like medical, dental, vision, and disability & life insurance, paid maternity & paternity leave, and 401(k) matching to keep your family healthy and happy.

Check out our job listings: http://www.backcountrycorp.com/#work

Section iconCompany Overview

Headquarters
1678 West Redstone Center Drive, Suite 210 Park City, UT 84098, US
Phone number
NAICS Code
44-45 - Retail Trade
Founded
1996
Employees
1001-5000

Section iconFunding & Financials

  • $1B$10B

    Backcountry's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    Backcountry's revenue is estimated to be in the range of $1B$10B

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