Altimeter Group
ResearchCalifornia, United States2-10 Employees
Altimeter Group is a research and consulting firm based in San Francisco, California, that focuses on digital disruption and its implications for business strategy. It delivers independent research through reports, webinars, speeches, and other formats, alongside advisory services that help leaders explore how disruption affects their organizations. The firm emphasizes a research-based approach, blending quantitative and qualitative methods, and uses a holistic perspective that covers external engagement as well as internal processes and technology development. Its analysts bring substantial experience from roles on the buyer side or as analysts at other firms. Its clients are business leaders seeking to understand disruption and guide transformation in response to digital changes. A notable development is a 2021 collaboration with Hootsuite Ads to examine how organizations use social media to deepen customer relationships, strengthen brand value, and accelerate digital transformation.
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